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Maximo ANGLAIS

Malik Bentala

Created on November 15, 2024

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Transcript

H.FAYOL H.MINTZBERG

Presentation

H.FAYOL

1841-1925

P03C

H.MINTZBERG

1939-?

10 rôles du manager regroupés en 3 catégories

- Interpersonnels (Diriger et Représenter) - Informationnels (Recevoir et Transmettre l'information - Décisionnels (Prise des décisions et Résolutions des problèmes

01.INTRODUCTION

02. THE COMPANY

02. THE COMPANY

1922 After the war, Flavien Lardenet transformed the small family business into a food distribution company called “LA MODERNE”.

1986 Marianne Lasserre takes over the management of Maximo.

1997 Maximo's administrative headquarters are moved to Reims.

02. THE COMPANY

2008 Construction of a new frozen food distribution platform in Verdun.

2014 Modernization of our logo. Prominence given to a meaningful tagline: Maximo simplifies your life !

2024 Creation of the new website

01.COMPANY DESCRIPTION, PRODUTS SOLD

02. THE COMPANY

02. THE COMPANY

03. THE STAFF

SOME NUMBERS ABOUT MAXIMO

Employees:

1927 employees at 54 sites

600,000 households served in 65 French departments

+ over 6,000 grocery and frozen food items

14%

Maximo represents

of the French frozen food home delivery market, behind Thiriet

Sales figures

190 000 000€

in 2023 Source : Société

Source : Xerfi

OUR COMPETITORS

DIRECT COMPETITORS

INDIRECT COMPETITORS

Thiriet Picard Bofrost

Carrefour Leclerc Intermarché

04. WORKING CONDITIONS

Objectif : - Augmenter la visibilité - Attirer de nouveux clients - Améliorer la relation client -Stimuler pls de ventes

PROSPECTING

CUSTOMER ADVICE

DELIVERY

Thank you

For listening to me !