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CANVAS BUSINESS MODEL WINDOWS

Melissa Achir

Created on November 13, 2024

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Transcript

03.
Leclerc

CANVAS BUSINESS MODEL

CustomerRelationships

Lo.Fidélisation via la carte E.Leclerc (offres et points de fidélité).Transparence sur les prix et les produits. Services client en magasin et en ligne (assistance, retours, réclamations). Communication via publicités et promotions régulières.

Customer Segments

Key Partners

Keys Activities

Value Proposition

01.

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01.
01.

Prix compétitifs (garantie des prix bas).

Grand public (ménages, familles, individus).

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02.

Slogan : des prix bas tout les jours, toute l'année sur tout.

Channels

02.

Professionnels (B2B via vente en gros).

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Magasin physiques.Drive. Vente en ligne. Applications mobiles.

Keys Resources

03.

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Cost Structure

Revenue Streams

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