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Transcript

Business proposal

Pilates business plan

By Melanie Barojas,Nathalie Zamora, & Gladys Barraza

start

about us

The purpose with this business is to impact a person's holistic wellness through pilates, reimagining a society filled with self-aware individuals who bring about a positive status quo in society.

  • Under mind control.
  • Clarify the mind.
  • Develop the will.

why

Unique value

Our unique value proposition is just to give visibility to the integral good and not just do it for the sake of it, we want it to be a lifestyle, to be a self-aware individual from a simple movement, to connect it with the mind and understand why you are doing it, on the other hand something that would characterize us would be a play therapy bar, which complements the knowledge and facts, bringing to your body mind conscious nutrients.

Describe the problem you are goingto solve

Animate your content and take it upa notch

Down with boring content: make it entertaining

Here you can put a title, something that captivates your audience

proposed solution

+ info

+ info

+ info

+ info

Customer segments

Womens

.The market is very high and some of the main consumers are women with 90% of the market.

Athletes

. Athletes' performance is improved by helping their mental and physical health.

Teens

.Young people are the adults of the future and the market is large as the new generations are coming up.

Stressed adults

41% of adults experience a lot of stress which causes unrest within society

Unique value

Our unique value proposition is just to give visibility to the integral good and not just do it for the sake of it, we want it to be a lifestyle, to be a self-aware individual from a simple movement, to connect it with the mind and understand why you are doing it, on the other hand something that would characterize us would be a play therapy bar, which complements the knowledge and facts, bringing to your body mind conscious nutrients.

Describe the problem you are goingto solve

Animate your content and take it upa notch

Down with boring content: make it entertaining

Here you can put a title, something that captivates your audience

proposed solution

+ info

+ info

+ info

+ info

+ info

Problems

1. Competition

2. Technology Intergration

3. Client Retention

4. Equipment Maintenance And unkeep

5. Start up costs

Starting Point

+ info

current situation

'Your contents are liked, but engage much more if they are interactive.'

We don't like to bore. We don't want to be repetitive. Communicating as usual is boring and doesn't engage. We do it differently. We sabotage boredom. We create what the brain likes to consume because it stimulates it.Pose a dramatic question; it is the essential ingredient to maintain the audience's attention. It is usually posed subliminally at the beginning of the story to intrigue the audience and is resolved at the end.

  • Plan your communication structure.
  • Prioritize and give visual weight to the main points.
  • Define secondary messages with interactivity.
  • Establish a flow through the content.
  • Measure the results.

Starting Point

04

Why

06

Annexes

05

Next Steps

03

Economic Proposal

02

Proposed Solution

01

Starting Point

Index

+ info

Customer segments

With Genially templates, you can include visual resources to leave your audience speechless. You can also highlight a specific phrase or fact that will be etched into your audience's memory, and even embed external content that surprises: videos, photos, audios... Whateveryou want!Need more reasons to create dynamic content? Well: 90% of the information we assimilate comes through sight, and we retain 42% more information when the content is in motion.

What you read: interactivity and animation can make the most boring content become something fun. At Genially, we use AI (Awesome Interactivity) in all our designs, so you can level up with interactivity and turn your content into something that adds value and engages.

+ info

cost structure

Our project projects a new lifestyle, accommodating us to a budget that is not reduced, but more qualified to the structural gains.

Our brain is wired to consume visual content. Some data: 90% of the information we process comes through sight, and we process visual content up to 60,000 times faster than text. That's why visual communication ismore effective.

90%

Visual information is assimilated much better.

85%

of purchases made are emotional.

50%

The brain processes visual stimuli

Starting Point

budget

We better capture visual content. Visual content is associated with cognitive and psychological mechanisms. Things come in through the eyes, the first image is what counts.

Use charts inyour presentation

Use this space to briefly describe your chart and its evolution.

Represent your datain the simplest way

Statistics convey professionalism and a greater sense of credibility.

economic proposal

Visual content is a transversal, universal language, like music.

Animate your content and take it to the next level

Pose a dramatic question; it is the essential ingredient for maintaining the audience's attention. It is usually posed subliminally at the beginning.

Share your idea with an image

Present your genially with tranquility and conciseness. Synthesize the content.

Here you can put a highlighted title

+ info

+ info

+ info

service proposal

Visual accompaniment convinces 67% ofthe audience.

Need more reasons to create dynamic content? Well: 90% of the information we assimilate comes through sight, and we retain 42% more information when the content moves.

proposed solution

objectives

1. Helpbreak the monotony

2. Illustrate what you want to tell

3. Allow content synthesis

4. Are an aesthetic resource

5. Tellstories by themselves

6. Keeps the brain awake

Starting Point

project phases

Plan

Present your genially with calmness and conciseness. Synthesize the content.

Structure

Present your genially with calmness and conciseness. Synthesize the content.

Design

Present your genially with calmness and conciseness. Synthesize the content.

Communicate

Present your genially with calmness and conciseness. Synthesize the content.

Surprise

Present your genially with calmness and conciseness. Synthesize the content.

proposed solution

dec

nov

oct

sep

aug

jul

jun

may

apr

mar

feb

jan

task 4

task 8

task 2

task 7

task 3

task 5

task 6

task 1

timeline

proposed solution

next steps

Visual information is much better assimilated.

Present your genially with calm and conciseness. Synthesizethe content.

Visual information is much better assimilated.

Through a scheme, to tell everything in an orderly way.

Visual information is much better assimilated.

Show enthusiasm! Take a deep breath and tell what you came to say.

Visual information is much better assimilated.

Maintaining eye contact with your audience. 'The eyes, chico'.

fivereasons

Visual content is a cross-cutting, universal language, like music. We are able to understand images from millions of years ago, even from other cultures.

why

+ info

+ info

success stories

Share your idea with an image

You can upload an image from your computer or use the resources available in Genially, on the left side of the tool. Leave everyone open-mouthed!

Here you can put a highlighted title

Did you know that in addition to taking advantage of our resources, you can add the visual elements you want to complement the information?

why

portfolio

Visual language facilitates the rapid acquisition of knowledge in an intuitive way. Could it be said that images are the key to success? Obviously.

Here youcan put astandout title

Write a great headline

Share your idea with an image

Describe the problem you are going to solve and, above all, the reason why your idea is interesting

why

thank you

Write a great farewellfor your audience

visual

Our brain is prepared to consume visual content. Some data: 90% of the information we process comes to us through sight, and we process visual content up to 60,000 times fasterthan text.

Take advantage of our resource bank or upload your own visual elements to enhance the storytelling of your creation.

Write a great headline

objectives

Animation adds value to our content by helping us capture attention, prioritize ideas, and make our audience rememberthe content.

72M

You can create an outline to synthesize the content and use words that will be etched in the brains of your audience. Numbered ideas are remembered much better than bullet point lists.

3.5k

You can develop the content in more detail through your oral presentation. We recommend that you train your voice and rehearse: the best improvisation is always the most worked!

164k

Show enthusiasm, give a smile, and maintain eye contact with your audience: 'The eyes, kid. They never lie'. This will help you make a connection with your audience. Leave them speechless!

mission

Interactivity and animation can be your best allies tomake the content fun.

vision

Therefore, at Genially we use AI (Awesome Interactivity) in our designs, so that you level up with interactivity and turn your content into something that adds value and engages.

72M

You can represent the figures inthis way

3.5k

Even if you explain itorally later

You know a presentation is WOW when you capture the attention of your audience and everyone assimilates the information.

Need more reasons to create dynamic content? Well: 90% of the information we assimilate comes to us through sight, and we retain 42% more information when the content moves.What you read: interactivity and animation can make the most boring content fun.

  • Plan the structure of your communication.
  • Prioritize and give visual weight to the main points.
  • Define secondary messages with interactivity.
  • Establish a flow through the content.
  • Measure the results.

1.CompetitionA problem when having a pilates studio is the competition that we can find, a solution is promoting our studio in networks, television and other sources that allow us the preference of customers, even seeing our services and quality we will be given priority.

We capture visual content better. Visual content is associated with cognitive and psychological mechanisms. Things come through the eyes, the first image is what counts. We associate visual content with emotions.

90% of the information we process comes to us through sight and we process visual content up to 60,000 times faster than text. That's why visual communication is more effective.

3. Allow to synthesize content

Need more reasons to create dynamic content? Well: 90% of the information we assimilate comes through sight, and we retain 42% more information when the content moves.What you read: interactivity and animation can make the most boring content become something fun.

  • Plan the structure of your communication.
  • Prioritize and visually emphasize the main points.
  • Define secondary messages with interactivity.
  • Establish a flow through the content.
  • Measure the results.

dynamic

We capture visual content better. Visual content is associated with cognitive and psychological mechanisms. Things come in through the eyes, the first image is what counts. We associate visual content with emotions.

Visual content is a transversal, universal language, like music. We are able to understand images from millions of years ago, even from other cultures.

Here youcan put astandout title

schedule

We are in the era of the digital information explosion. This causes our way of obtaining information to have changed, we have moved from traditional reading to a cognitive strategy based on navigation.

objectives

Animation adds value to our content by helping us capture attention, prioritize ideas, and make our audience rememberthe content.

72M

You can create an outline to synthesize the content and use words that will be etched in the brains of your audience. Numbered ideas are remembered much better than bullet point lists.

3.5k

You can develop the content in more detail through your oral presentation. We recommend that you train your voice and rehearse: the best improvisation is always the most worked!

164k

Show enthusiasm, give a smile, and maintain eye contact with your audience: 'The eyes, kid. They never lie'. This will help you make a connection with your audience. Leave them speechless!

Feel like your text is still missing something? Add animation to captivate your audience.We are in the era of the digital information explosion. This causes our way of obtaining information to have changed, transitioning from traditional reading to a cognitive strategy based on navigation.

  • Use timelines.
  • It's animated and interactive.
  • Excites the brain throughmultimedia elements.
  • DO NOT overdo it with bullet points 🙃

When we are told a story, it excites us, it can even move us, making us remember the stories up to 20 times more than any other content we can consume.Write a great text by clicking Text on the left sidebar. Note: fonts, size, and color should suit the theme you are addressing.

  • Improve communication on any topic.
  • 'Match' with your audience...
  • And make them part of the message.
  • Has an appropriate color for its theme.
  • Represents data with graphics.
  • Uses timelines to tell stories.

5. Tell stories on their own

Pose a dramatic question; it is the essential ingredient to maintain the audience's attention. It is usually posed subliminally at the beginning of the story to intrigue the audience and resolved at the end.

Helpbreak the monotony

Illustrate what you want to convey

2. Illustrate what you want to convey

When carrying out a presentation, you should pursue two objectives: conveying information and avoiding yawns. For this, it may be a good practice to create an outline and use words that will be etched in the minds of your audience.If you want to provide additional information or develop the content in more detail, you can do so through your oral presentation. We recommend that you train your voice and rehearse: the best improvisation is always themost practiced!

Need more reasons to create dynamic content?

  • Helps to break the monotony
  • Illustrate what you want to convey
  • They are a support to add additional info

Need more reasons to create dynamic content? Well: 90% of the information we assimilate comes to us through sight, and we retain 42% more information when the content moves.What you read: interactivity and animation can make the most boring content fun.

  • Plan the structure of your communication.
  • Prioritize and give visual weight to the main points.
  • Define secondary messages with interactivity.
  • Establish a flow through the content.
  • Measure the results.

project task list

Visual communication is a key tool. We find it easier to 'read' images than to read written text. Therefore, disciplines such as Visual Thinking facilitate the creation of visually rich notes thanks to the use of images, graphics, infographics, and simple drawings.

task 3

task 5

task 4

task 1

task 2

Use images in your presentation

Visual content is a cross-cutting, universal language, like music. We are able to understand images from millions of years ago, even fromother cultures.We perceive visual content better. Visual content is associated with cognitive and psychological mechanisms. Things enter through the eyes, the first image is the one that counts. We associate visual content with emotions.Our brain is prepared, from a biological point of view, to process visual content. Almost 50% of our brain is involved in processing visual stimuli.

deliverables

01

Describe the problem you are going to solve and, above all, the reason why your idea is interesting

With Genially templates, you can include visual resources to leave your audience in awe. You can also highlight a specific phrase or fact that will be etched into your audience's memory, or embed external content that surprises: videos, photos, audios... Whatever you want!Need more reasons to create dynamic content? Well: 90% of the information we assimilate comes through sight, and we retain 42% more information when the content is in motion.

02

Ditch the boring content in your presentation: make it entertaining

What you read: interactivity and animation can turn the most boring content into something fun. At Genially, we use AI (Awesome Interactivity) in all our designs, so you can level up with interactivity and turn your content into something valuable and engaging.Pose a dramatic question; it's the essential ingredient to keep the audience's attention. It's usually subtly posed at the beginning of the story to intrigue the audience and is resolved at the end.

Opportunities

As statistics tell us 41% of the population suffers from high stress and it is not a feeling people like to experience, that is where we come in along with our objective, helping to decrease stress through chemical reaction, releasing cortisol while boosting feel-good neurotransmitters such as serotonin and endorphins. These chemical changes in the brain can lead to an improved mood and better emotional balance.

Share your idea with an image

Visual content is a transversal, universal language, like music. We are able to understand images from millions of years ago, even from other cultures.We capture visual content better. Visual content is associated with cognitive and psychological mechanisms. Things come in through the eyes, the first image is what counts. We associate visual content with emotions.

Need more reasons to create dynamic content? Well: 90% of the information we assimilate comes to us through sight, and we retain 42% more information when the content moves.

If you want to provide additional information or develop the content in more detail, you can do so through your oral presentation. We recommend that you train your voice and rehearse: the best improvisation is always the most worked!

project task list

Visual communication is a key tool. We find it easier to 'read' images than to read written text. Therefore, disciplines such as Visual Thinking facilitate the creation of visually rich notes thanks to the use of images, graphics, infographics, and simple drawings.

task 3

task 5

task 4

task 1

task 2

When you give a boring presentation, you only hear the snores of your audience and there's so much text that there's no room for even a single image.

use charts in your presentation

Use this space to briefly describe your chart and its evolution.Represent your data in the simplest way: choose your chart, organize the figures, and paste them into Genially.

Statistics convey professionalism and a greater sense of truthfulness.A plus: always try to include the source.

90% of the information we assimilate comes through sight.

3. Client Retention

We can struggle with client retention but our studio will provide a high quality experience for our clients . We will also want to hear our clients feedback andhow they are enjoying thier sessions.

ingenuity

Interactivity and animation can be your best allies when creating tables, infographics, or charts that help provide context to the information and simplify the data for your audience.

We are visual beings and it is easier for us to 'read' images than to read written text.

Describe the problem you are going to solve and, above all, the reason why your idea is interesting

Opportunities

As we can see the market in women is very high, giving us the opportunity to be more profitable with our goal in mind which is to create conscious and less stressed individuals..

If you want to provide additional information or develop the content in more detail, you can do so through your oral presentation. We recommend that you train your voice and rehearse: the best improvisation is always the most worked!

Here you can put a title, something that will captivateyour audience

Did you know that Genially allows you to share your creation directly, without the need for downloads? Ready for your audience to be able to view it on any device and give itexposure anywhere.

Need more reasons to create dynamic content? Well: 90% of the information we assimilate comes to us through sight, and we retain 42% more information when the content moves.What you read: Interactivity and animation can make the most boring content turn intosomething fun.

creativity

We better capture visual content. Visual content is associated with cognitive and psychological mechanisms. Things enter through the eyes, the first image is what matters. We associate visual contentwith emotions.

Visual content is a cross-cutting, universal language, like music. We are able to understand images from millions of years ago, even from other cultures.

Share your idea with an image

A presentation is NOT WOW when it's boring and you see the drowsiness taking over your audience because no one has understood anything.

Opportunities

Undoubtedly the athletes market is also a great opportunity, giving a new approach to what Pilates is within the athletes, developing flexibility, less chance of injury, mind and muscles connected and above all giving our approach to connect body and mind.

schedule

We are in the era of the digital information explosion. This causes our way of obtaining information to have changed, we have moved from traditional reading to a cognitive strategy based on navigation.

a great title

If you want to provide additional information or develop the content in more detail, you can do so through your oral presentation. We recommend that you train your voice and rehearse: the best improvisation is always the most rehearsed!

Did you know that Genially allows you to share yourcreation directly?

Down with boring content in your presentation: make it entertaining

We don't like to bore. We don't want to be repetitive. Communicating as usual is boring and doesn't engage. We do it differently. We sabotage boredom. We create what the brain likes to consume because it stimulates it. Pose a dramatic question; it is the essential ingredient to keep the audience's attention. It is usually posed subliminally at the beginning of the story to intrigue the audience and is resolved at the end.

When you make a WOW presentation turn interactivity and animation into allies and only hear applause.

Need more reasons to create dynamic content? Well: 90% of the information we assimilate comes to us through sight and, moreover, we retain 42% more information when the content moves.What you read: interactivity and animation can make the most boring content turn into something fun.

  • Plan the structure of your communication.
  • Prioritize and give visual weight to the main points.
  • Define secondary messages with interactivity.
  • Establish a flow through the content.
  • Measure the results.

4. Equipment

Equipment maintenance and upkeep are other challenging aspects of owning a Pilates studio. Should equipment get damaged, the cost of repairs or replacing it can quickly add up. While it’s crucial to budget for repairs, As this is a possibility we have a fund that will cover any future damages

4. They are an aesthetic resource

A great presentation is clear and structured to convey information in an orderly and hierarchical way, and to successfully deliver engaging content to the brain. Animation and interactivity are two fundamental pillars for this purpose.Tags, windows, links, audios... With Genially, you can include any type of interactivity to add additional content and create an animation to capture the attention of your audience.

Did you know that Genially allows you to share your creation directly, without the need for downloads?Ready for your audience to visualize it on any device and promote it anywhere.

deliverables

01

Describe the problem you are going to solve and, above all, the reason why your idea is interesting

With Genially templates, you can include visual resources to leave your audience in awe. You can also highlight a specific phrase or fact that will be etched into your audience's memory, or embed external content that surprises: videos, photos, audios... Whatever you want!Need more reasons to create dynamic content? Well: 90% of the information we assimilate comes through sight, and we retain 42% more information when the content is in motion.

02

Ditch the boring content in your presentation: make it entertaining

What you read: interactivity and animation can turn the most boring content into something fun. At Genially, we use AI (Awesome Interactivity) in all our designs, so you can level up with interactivity and turn your content into something valuable and engaging.Pose a dramatic question; it's the essential ingredient to keep the audience's attention. It's usually subtly posed at the beginning of the story to intrigue the audience and is resolved at the end.

Opportunities

The opportunity with young people is vast, as we want to cultivate the mind and body to create self-aware individuals, hence less stressed people and more empathy for others. It is even trendy which gives us an advantage over other pilates studios..

1. Help break the monotony

Need more reasons to create dynamic content? Well: 90% of the information we assimilate comes to us through sight, and we retain 42% more information when the content moves.What you read: interactivity and animation can make the most boring content turn into something fun.

  • Plan the structure of your communication.
  • Prioritize and give visual weight to the main points.
  • Define secondary messages with interactivity.
  • Establish a flow through the content.
  • Measure the results.

Need more reasons to create dynamic content? Well: 90% of the information we assimilate comes to us through sight, and we retain 42% more information when the content is in motion.What you read: interactivity and animation can make even the most boring content fun.

  • Plan the structure of your communication.
  • Prioritize and give visual weight to the main points.
  • Define secondary messages with interactivity.
  • Establish a flow through the content.
  • Measure the results.

6. Keep the brain awake

When carrying out a presentation, you must pursue two objectives: convey information and avoid boredom. To achieve this, it can be a good practice to create an outline and use words that will be etched into your audience's brain.

  • Help break the monotony
  • Illustrate what you want to convey
  • They are a support to add additional info

liven up your content and take it to the next level

2. Technology Intergration

As online and hybrid classes become more popular, studios may face challenges in integrating technology for virtual classes, managing bookings, and utilizing customer relationship management systems.We will create a good online sytem to make it easy for our clients to book their next class and have the most advanced technology for their future class.

Need more reasons to create dynamic content?

  • Help to break the monotony
  • Illustrate what you want to convey
  • They are a support to add additional info

Do it your way, but use this space to include a quote, highlight a relevant fact, or emphasize a specific idea you want to underscore.

When we are told a story, it excites us, it can even move us, making us remember the stories up to 20 times more than any other content we consume.Write a great text by clicking on Text in the left sidebar. Note: fonts, size, and color should be suitable for the theme youare addressing.

  • Improve communication on any topic.
  • 'Match' with your audience...
  • And make them part of the message.
  • Has an appropriate color for its theme.
  • Represents data with graphics.
  • Uses timelines to tell stories.

5. Start up cost

The start up cost can be a problem because our studo want to provide the best experince for our costumers.This is why we will save up money for what ever obsticle comes our way.