Informative spch- networking

The Role of Networking in Landing Job Referrals

Unlocking Career Opportunities through Connections

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Zoë Cortes

Unlocking Career Opportunities through Connections

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Conclusion

Call to Action

Case Study/ Examples

Strategies for Networking

The power of Personal Recommondations

Hidden Job Market

• Most positions are filled through internal referrals and networking.
• Building connections can lead you to opportunities that aren't visible on job boards.

Source: Yale University Career Strategy

Unlocking the Hidden Job Market

70-80% of job openings are never posted online.

WHY IT MATTERS:

Your network is your net wort!

Referrals are the new resume

(Source: Erin's 2024 Employee Referral Statistics)

Why Personal Recs Matter

Networking

Referral

Interview

Job Offer

Trust Factor: A personal recommendation shows that someone trusts you and believes in your skills.

Higher Chances of Getting an Interview:Candidates with referrals are 5 times more likely to get an interview.

Credibility Boost: A referral can be more powerful than a polished resume.

How to Network Effectively

Key Strategies

Instead of handing out your business card to everyone, focus on having deeper conversations with fewer people. Reference something from your conversation to make the message personal. Use platforms like LinkedIn to connect with professionals and ask for informational interviews.

• Quality over Quantity
• Follow Up
• Attend Events

"Networking is about planting relationships, not harvesting deals"

Meet Sarah: Case study

'Your content is liked, but only hooks if it's interactive'

Sarah was an ambitious marketing graduate struggling to find a job through traditional online applications. After months of no responses, she shifted her focus to networking.

'Including quotes always strengthens our presentation. It breaks the monotony'

'Your contents are liked, but they engage much more if they are interactive'

'Including quotes always enhances our presentation. It breaks the monotony'

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Real-Life Success: Networking in Action

Attended Industry Events

Sarah started attending marketing conferences and LinkedIn webinars. Through these events, she made valuable connections with industry leaders.

Followed Up and Built Relationships

Sarah followed up with one of the speakers from a webinar, starting a genuine conversation about industry trends. Over time, she built a strong relationship.

Referral to Dream Job

Eventually, when a job opening arose at a prominent marketing firm, the connection she made referred her directly to the hiring manager, leading to an interview—and a job offer!

Quote

"Opportunities don’t float like clouds in the sky. They’re attached to people"

Take the First Step: Build Your Network

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Leverage LinkedIn

Start connecting with professionals in your field and reach out for informational interviews.

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Attend Networking Events

Look for local or virtual industry events, conferences, or meetups. Actively participate and introduce yourself to new contacts.

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Follow Up and Nurture Relationships

Send follow-up messages after events and keep the conversation going with people you meet. Networking is about consistency, not one-time interactions.

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Ask for Referrals (When Appropriate)

Once a relationship is established, don’t be afraid to ask for a referral if you know of an opportunity that matches your skills.

The best way to predict the future is to create it.

Networking: Your Gateway to Job Opportunities

Networking is not just about meeting people; it’s about building meaningful connections that open doors to job opportunities through referrals.

Success isn’t just about what you know; it’s about who you know.

The Hidden Job Market – Many job openings are never publicly posted, and networking is essential to access these opportunities. The Power of Personal Recommendations – Referrals drastically increase your chances of landing interviews and securing job offers. Strategies for Effective Networking – Focus on building genuine relationships, following up, and attending industry events to grow your professional network. Real-Life Success Stories – Networking has led countless individuals to job referrals and career breakthroughs.

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Thank you

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We don't like to bore. We don't want to be repetitive. Communicating as usual is boring and unengaging. We do it differently. We sabotage boredom. We create what the brain likes to consume because it stimulates it.

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