Lacoste Presentation

Start

by walid, tom and amin

Presentation Company

lacoste

Name CEO

Date creation

Type

nationality

financial res

activity

location headquarter

intangible ress

human ress

purposes

size

material ress

sector

Scope

INDEX

Lacoste was born in 1933 when Rene Lacoste a French tennis legend nicknamed "the crocodile", reinvented sports fashions. Frustated by the discomfort of tennis outfits, he created a light,short-sleeved , the first polo with a crocodile embroiedered on the chest, symbolizing his tenacity. This revolutionary shirt, combining elegance and performance, transformed both sport and style. The logo, the first of its kind on clothing, became iconic. Today, Lacoste represents timeless sport luxury, blending refinement and boldness around the world.

Lacoste the crocodile

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The headquarter of lacoste is in Paris,located in FRANCE.

Lacoste is private company.

Lacoste they have 1100 stores around the world

Material ressources include everything will be necessary for the activity of the company: premises (locaux), land (terrains), equipments , tools, machines, materials etc...

Material Ressources

The current CEO of lacoste is Thierry Louis Joseph Guibert

The real fondator of lacoste is Rene Lacoste. (die in 1996)

lacoste is a international company.

Nationality

Lacoste is a FRENCH luxury sports fashions company

Financial Ressources

The financial ressources of lacoste is 342.12M in 2023.

Elevating elegance to a value that transcends differences

Make profit

and

Lacoste creats and sells clothes, bags, watches, perfumes etc...

Lacoste size

Lacoste is a large company because they have more than 250 employees

Intangible Ressources

Lacoste have a logo (crocodile), a good reputation and a website

Sector Of Activity

Lacoste's sector of activity is the secondary and the tertiary, because they transforms raws materials into finisheed goods and sells their product

Human Ressources

In 2023, Lacoste had 8500 employees, 65 pourcent of women and 35 pourcent of man's. They had 1 fondation created in 2006 and 3 internal training schools.

The birth of Lacosteb

lacoste was created in 1933.