Lacoste Presentation
wld
Created on October 20, 2024
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Transcript
Start
by walid, tom and amin
Presentation Company
lacoste
Name CEO
Date creation
Type
nationality
financial res
activity
location headquarter
intangible ress
human ress
purposes
size
material ress
sector
Scope
INDEX
Lacoste was born in 1933 when Rene Lacoste a French tennis legend nicknamed "the crocodile", reinvented sports fashions. Frustated by the discomfort of tennis outfits, he created a light,short-sleeved , the first polo with a crocodile embroiedered on the chest, symbolizing his tenacity. This revolutionary shirt, combining elegance and performance, transformed both sport and style. The logo, the first of its kind on clothing, became iconic. Today, Lacoste represents timeless sport luxury, blending refinement and boldness around the world.
Lacoste the crocodile
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The headquarter of lacoste is in Paris,located in FRANCE.
Lacoste is private company.
Lacoste they have 1100 stores around the world
Material ressources include everything will be necessary for the activity of the company: premises (locaux), land (terrains), equipments , tools, machines, materials etc...
Material Ressources
The current CEO of lacoste is Thierry Louis Joseph Guibert
The real fondator of lacoste is Rene Lacoste. (die in 1996)
lacoste is a international company.
Nationality
Lacoste is a FRENCH luxury sports fashions company
Financial Ressources
The financial ressources of lacoste is 342.12M in 2023.
Elevating elegance to a value that transcends differences
Make profit
and
Lacoste creats and sells clothes, bags, watches, perfumes etc...
Lacoste size
Lacoste is a large company because they have more than 250 employees
Intangible Ressources
Lacoste have a logo (crocodile), a good reputation and a website
Sector Of Activity
Lacoste's sector of activity is the secondary and the tertiary, because they transforms raws materials into finisheed goods and sells their product
Human Ressources
In 2023, Lacoste had 8500 employees, 65 pourcent of women and 35 pourcent of man's. They had 1 fondation created in 2006 and 3 internal training schools.
The birth of Lacosteb
lacoste was created in 1933.