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Apresentação Formação e Orientação Profissional
Francisco Santos
Created on October 9, 2024
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Transcript
Competitor and undecided
Start
Competitor customer
Introduction
The “competitive customer” is a type of consumer profile with specific characteristics that influence their purchasing behavior and decision-making. They value efficiency, speed and performance, which is reflected in the way we evaluate products, services and interactions with companies.
How to deal with these types of customers?
1. Be Direct and Objective Competitive customers don't like wasting time. Get straight to the point, presenting relevant information clearly and concisely.
2. Demonstrate Confidence and Authority Show that you deeply understand the subject.
3. Respond Quickly and Efficiently They expect quick responses and efficient solutions. Being available and responding promptly can be a decisive factor in gaining the trust of a competitive customer.
4. Offer Quick Solutions to Problems If there is a problem or dissatisfaction, be quick to identify the cause and propose a solution.
undecided customer
Introduction
The “undecided customer” have difficulty making purchasing decisions and, often, before closing a deal, they need more time, information and guarantees
Info
How to deal with these types of customers?
1. listen to the customer carefully
let your undecided client speak freely, don't interrupt him. Who knows, maybe he can convince himself of what action to take?
2. Be careful with your rapport
If the customer is indecisive, being able to connect with them quickly, generating rapport(establish an empathetic relationship with the customer), identification, will make things much easier.
3. Offer few alternatives
If the customer is already indecisive with you offering two or three purchasing options, imagine if you offered ten!
characteristics of the undecided customer
Normally questions begin with "what if"
Always ask for time to think
Usually asks for another alternative
Is always asking for the opinions
characteristics of the competitor customer
They evaluate different options and prices.
They expect high quality and good service.
They research and have a good understanding of the market.
They are attentive to market changes and new developments, adapting their choices based on emerging trends.
This type of profile is results-oriented, and clients of this type tend to be direct, focused and often impactful.