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Trishni Busguth
Created on October 6, 2024
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Transcript
Veille informationnelle
Auchan Saint-Herblain (44)
wow
go!
PESTEL = Politique, Economique, Socio-Culturel, Technologique, Ecologique, Légal
pop° de plus en plus jeune et le plus souvent aisée = expansion clientèle prometteur pour
Auchan Saint-Herblain :
La veille informationnelle
Elle sert à rester informer sans perdre de temps grâce à des outils (alertes,…) et à anticiper évolutions du marché.
Aujourd’hui développement technologie de communication = plus de besoins variés et plus rapides
Perpétuelle evolut° nouveaux arrivant/legislation
Veille commerciale
Prioriser la rapidité de faire ses courses (Auchan Piéton)
La technologie prend une partde plus en plus omportante (développer une application )
Auchan (Saint-Sébastien)
Intermarché (Saint-Herblain)
Super U (Saint-Herblain)
Carrefour (Saint-Herblain)
Concurrents
E.Leclerc (Atlantis)
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Use this space to add awesome interactivity. Include text, images, videos, tables, PDFs... even interactive questions! Premium tip: Get information on how your audience interacts with your creation:
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Use this space to add awesome interactivity. Include text, images, videos, tables, PDFs... even interactive questions! Premium tip: Get information on how your audience interacts with your creation:
- Visit the Analytics settings;
- Activate user tracking;
- Let the communication flow!
Got an idea?
Use this space to add awesome interactivity. Include text, images, videos, tables, PDFs... even interactive questions! Premium tip: Get information on how your audience interacts with your creation:
- Visit the Analytics settings;
- Activate user tracking;
- Let the communication flow!
Got an idea?
Use this space to add awesome interactivity. Include text, images, videos, tables, PDFs... even interactive questions! Premium tip: Get information on how your audience interacts with your creation:
- Visit the Analytics settings;
- Activate user tracking;
- Let the communication flow!
Got an idea?
Use this space to add awesome interactivity. Include text, images, videos, tables, PDFs... even interactive questions! Premium tip: Get information on how your audience interacts with your creation:
- Visit the Analytics settings;
- Activate user tracking;
- Let the communication flow!