10/04/24

Week of 10/04

Weekly Report

improvement

Blog posts current

2 more blog posts up this week with more themes ready for next week

Content Updates - Current

WeW

maintining being up 75% from when I started from a consistent 20k organic traffic to now 36k

keyword up from 30k to 40k pretty much all rankings holding strong or improve with some flucuation but to be expected with promotions and 3rd party marketing material.

I also redid the springfield pistols as we dicsussed and added landing pages for each, will continue to do so on remaining pages

Content Updates - Future

Plan

SEO

Have been deep diving on aloglia and am meeting with them today

Have done a majority of the meta information tasks

creating more landing pages

Eventually doing top sales/traffic category pages (ex. ammo, pistols, all manufacturers page, silencers, handgun parts)

I emailed and researched multiple search engine solutions but haven't heard much back surprisingly, emailed 3 vendors and researched about 3 open source type solutions.

Questions/Concerns

• I still need access on my adobe account to dreamweaver and photoshop, it said request access from admin profile and I hit that, so I am waiting for approval.

• I am going to set up a meeting with coreware through the coreware bot to go over .php scripts for a couple reasons one of them being the search bar code to try and create better landing pages. Also want to discuss potential api questions with them as that could unlock some potential.

• Let me know which blogs you want me to pursue

• Just give me the word on direction for new pages/updated pages, I know we had discussed an ammo overhaul

• With how much traffic and sales go through the search function I really do think upgrading that could be huge, I can help with the process potentially with some of my new understanding to ease the effort involved.

• A filter by model would probably be extremely helpful in place of search text as I build out landing pages for specific products

Other future projects

• PC part picker like system for building custom firearms (https://www.sigsauer.com/customworks/p365)

• Similar system to what Sig has on their website to point you towards a gun by asking a series of questions funneling down, could definitely implement (firearm selector)

• Working on a logo

• new search engine implementation project