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La propriété intellectuelle

SCD UMONTPELLIER

Created on September 9, 2024

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Transcript

Droit de reproduction

Droit au respect de l'intégrité

Droit de représentation

Droit d'adaptation

Droit de retrait et de repentir

Droit de divulgation

Droit de paternité

Droits patrimoniaux

Droit moral

Les droits voisins

Le droit des bases de données

Le droit d'auteur

La propriété littéraire et artistique

la propriété intellectuelle

La propriété industrielle
#Copyright protection littéraire et artistique dans les pays du Common Law. Autorisation de l'auteur requise pour l'exploitation.

Marques

Brevets

Dessins et modèles

Final Effect

Indirect Effect

Indirect Effect

Indirect Effect

Indirect Effect

Indirect Effect

Indirect Effect

Indirect Effect

Indirect Effect

Direct Effect
Direct Effect
Direct Effect

Central Issue

Direct Cause
Direct Cause
Direct Cause

Indirect Cause

Indirect Cause

Indirect Cause

Indirect Cause

Indirect Cause

Indirect Cause

Indirect Cause

Indirect Cause

Indirect Cause

Indirect Cause

Indirect Cause

Indirect effect

Almost 50% of our brain is involved in processing visual stimuli.

Indirect Effect

Write a great text by clicking on Text in the left sidebar. Note: Fonts, size, and color should fit the theme you are addressing.

Indirect Cause

Also highlight a specific phrase or data that remains ingrained in the memory of your audience and even embed surprising external content.

Indirect Cause

Bring your creation elements to life with animation. It's impossible not to pay attention to moving content!

Direct Cause

Ready for your audience to view it on any device and share it anywhere.

Indirect cause

When carrying out a presentation, two objectives must be pursued: conveying information and avoiding yawns.

Indirect Cause

Did you know that Genially allows you to share your creation directly, without the need for downloads?

Indirect Cause

Pose a dramatic question; it is the essential ingredient to maintain the audience's attention.

Indirect Effect

We are in the era of the digital information explosion. This causes our way of obtaining information to have changed.

Indirect cause

With Genially templates, you can include visual resources to leave your audience amazed.

Direct cause

It is usually posed in a underlying way at the beginning of the story to intrigue the audience and is resolved at the end.

Indirect Cause

Bring your creation elements to life with animation. It's impossible not to pay attention to moving content!

Indirect effect

Almost 50% of our brain is involved in processing visual stimuli.

Indirect Effect

Things enter through the eyes, the first image is what counts. We associate visual content with emotions.

Indirect Cause

We recommend that you train your voice and rehearse: The best improvisation is always the most worked on!

Indirect cause

With Genially templates, you can include visual resources to leave your audience amazed.

Indirect cause

Did you know that Genially allows you to share your creation directly, without the need for downloads?

Direct Effect

Do you feel like your text is still missing something? Give it animation to captivate your audience. Bring the elements of your creation to life. It's impossible not to pay attention to moving content!

Direct Effect

Our brain is biologically prepared to process visual content. Almost 50% of our brain is involved in processing visual stimuli.

Direct Effect

Our brain is biologically prepared to process visual content.

Direct Cause

Need more reasons to create dynamic content? Well: 90% of the information we assimilate comes to us through sight, and we also retain 42% more information when the content is in motion.

Indirect Effect

Our brain is biologically prepared to process visual content.

Final Effect

Interactivity and animation can be your best allies when creating tables, infographics, or graphics that help provide context to the information and simplify the data for your audience. We are visual beings and find it easier to 'read' images than written text. We better understand visual content. Visual content is associated with cognitive and psychological mechanisms. Things come in through the eyes, the first image is what matters.

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This is how you will keep your audience's attention

Even if you explain it orally later

You can express numbers in this way

Direct Cause

Remember to add animation! Capture your audience's attention with your content and choose the ideal effect by selecting the element and clicking on the Animation icon, which appears just above.

Indirect cause

Demonstrate enthusiasm, sketch a smile and maintain eye contact with your audience can be your best allies.

Indirect Cause

We don't like to bore. We don't want to be repetitive. Communicating as always is boring and not engaging.

Indirect Cause

To do this, it can be a good practice to create a framework and use words that will be engraved in the minds of your audience.

Direct Cause

Interactivity and animation can be your best allies when creating tables, infographics, or graphics that help provide context to the information and simplify the data for presentation to your audience.

Indirect effect

Almost 50% of our brain is involved in processing visual stimuli.

Indirect Effect

Use graphics in your presentation. Interactive visual communication enhances communication outcomes on any topic.

Indirect effect

Almost 50% of our brain is involved in processing visual stimuli.

Indirect Effect

Disciplines like Visual Thinking facilitate the creation of visually rich notes thanks to the use of images, graphics, infographics, and simple drawings.

Central Issue

Need more reasons to create dynamic content? Well: 90% of the information we assimilate comes to us through sight, and furthermore, we retain 42% more information when the content is in motion. What you read: interactivity and animation can make the most boring content become something fun. At Genially, we use AI (Awesome Interactivity) in all our designs, so you can level up with interactivity and turn your content into something that adds value and captivates. Visual interactive communication step by step:

  • Plan the structure of your communication.
  • Prioritize and give visual weight to the main points.
  • Define secondary messages with interactivity.
  • Establish a flow through the content.
  • Measure the results.

With Genially templates, you can include visual resources to leave your audience amazed. You can also highlight a specific phrase or piece of data that stays engraved in the memory of your audience, or even embed external content that surprises: videos, photos, audios... Whatever you want!

Indirect cause

What you read: Interactivity and animation can make even the most boring content fun.

Indirect Effect

Things enter through the eyes, the first image is what counts. We associate visual content with emotions.

Indirect Effect

Things enter through the eyes, the first image is what counts. We associate visual content with emotions.

Direct Effect

We better capture visual content. Visual content is associated with cognitive and psychological mechanisms.

Central Issue

Need more reasons to create dynamic content? Well: 90% of the information we assimilate comes to us through sight, and furthermore, we retain 42% more information when the content is in motion. What you read: interactivity and animation can make the most boring content become something fun. At Genially, we use AI (Awesome Interactivity) in all our designs, so you can level up with interactivity and turn your content into something that adds value and engages. Interactive visual communication step by step:

  • Plan the structure of your communication.
  • Prioritize and give visual weight to the main points.
  • Define secondary messages with interactivity.
  • Establish a flow through the content.
  • Measure the results.

With Genially templates, you can include visual resources to leave your audience open-mouthed. You can also highlight a specific phrase or fact that will be etched into your audience's memory, or even embed external content that surprises: videos, photos, audios... Whatever you want!

Indirect effect

Almost 50% of our brain is involved in processing visual stimuli.

Indirect effect

Almost 50% of our brain is involved in processing visual stimuli.

Indirect Cause

Bring your creation elements to life with animation. It's impossible not to pay attention to moving content!

Indirect Cause

If you want to provide additional information or develop the content in more detail, you can do so through your oral presentation.

Indirect Effect

When we are told a story, it excites us, it can even move us, making us remember the stories up to 20 times more

Indirect Cause

Did you know that Genially allows you to share your creation directly, without the need for downloads?