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Crumbl Cookies business timeline\

Zoe Kaul

Created on September 3, 2024

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Transcript

Crumbl Cookies business timeline

20xx

2017

2024

2021

2020

2022

Crumbl Cookies now sells over one million cookies daily and has reached over 15 million collective followers on TikTok and Instagram. The brand has maintained an upward direction of growth since its founding.

Image used with permission by Trusted Reviews.

In 2020, Crumbl expanded to over 100 locations within the U.S., broadening its franchise. They soon begin growing steadily as a brand, despite the conflicts caused by the COVID-19 pandemic.

Source: KSL News

Crumbl Cookie sues Crave Cookies and Dirty Dough for similarities between the two brands in the District of Utah Court. The lawsuit against Crave Cookies is later dropped as the two companies reach a settlement. Their case against Dirty Dough however, was denied.

Image used with permission from Cheryl Norris/ Bakes By Brown Sugar.

Jason McGowan and Sawyer Hemsley found Crumbl Cookies in Logan, Utah. This business aims to create the best chocolate chip cookie and form a cookie-loving community.

Image used with permission from Wikimedia Commons.

Crumbl Cookies reaches over 1.7 million TikTok followers in six weeks, according to ABC news, sparking their journey through social media marketing.

Source: ABC News