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Created on August 31, 2024
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Return on Luck
Great companies don’t get more luck - they make more of the luck they receive. The key question isn’t, ‘Will you get luck?’ but ‘What will you do with the luck you get?
Breaking News: The Secret Behind Success
Return on Luck – It’s not about how much luck you get, but how you use it.
Great companies are adept at recognizing when luck strikes. Herb Kelleher saw the 1970s airline deregulation as an opportunity to expand Southwest’s low-cost model, turning potential chaos into growth
Recognizing Luck – The First Step to Success
Southwest Airlines Seizes Opportunity
Return on Luck
It’s not just about getting lucky; it’s about capitalizing on it.
Making the Most of Luck – Turning Challenges into Wins
Intel’s Bold Pivot
Andy Grove at Intel turned a challenging market into an opportunity by shifting focus to microprocessors, leading to industry dominance
Return on Luck
IBM’s Comeback Story
Minimizing Downside – Leveraging Bad Luck for Growth
Even bad luck can be turned into an advantage. Lou Gerstner at IBM faced declining mainframe sales but shifted focus to services and software, turning a crisis into a comeback
Return on Luck
Return on Luck is about recognizing, maximizing, and managing luck for lasting success. How you respond to luck is what truly matters
The Final Word on Success
Return on Luck