Techstack for Healthtech by Light-it

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Index

Intro: Why to adress the Build Vs. Buy Dilemma

Module 2: Knowledge test

Module 1: Build Vs. Buy Evaluation Criteria

Module 3: Let's build a health app

Module 1: Knowledge test

Final Knowledge test

Module 2:Defining your health tech stack

Modules

Module 1:

Module 2:

Module 3:

Build Vs. Buy Evaluation Criteria

Defining your healthtech stack

Let's build a health app

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Introduction

Why to address the Build Vs. Buy dilemma:

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Build Versus Buy Evaluation criteria

We propose an evaluation criterion consisting on 6 categories

• 1. Cost & Timing
• 2. Intellectual Property
• 3. User Experience (UX)
• 4. Flexibility & Customization
• 5. Compliance & Breach liabilities
• 6. Development and Maintenance Efforts

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Build Versus Buy Evaluation criteria | Cost & Timing

Company Stage

Upfront vs. Monthly Costs

Buy: Financially more comfortable initially, but tends to be more expensive over time due to ongoing investment. Build: Requires more upfront investment, making it more expensive in the short term.

Buy: Ideal for early-stage companies that have not yet defined their business model and value proposition. Build: It is recommended to focus on product parts that are less likely to change.

Overextending Capital in Early Development

Go-To-Market Timeline

Buy: The product will be ready as soon as it can be integrated and customized to your solution. Build: Will take longer to launch to the market.

Buy: You can distribute your investments more evenly across different areas of the business. Build: You might spend all your capital on development, sacrificing important areas like Go-To-Market.

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Build Versus Buy Evaluation criteria | Intellectual Property

In advanced funding rounds, investors pay close attention to whether what you are developing is your intellectual property. They will thoroughly analyze the likelihood that a competitor might copy your product. The sale price will be higher if you have your own IP.

PRO TIPS

• Identifying Core vs. Non-Core Components and prioritizing building the first ones
• Consider the entry barriers for a competitor to replicate what you are doing.
• Don’t stress over ensuring everything is your IP and custom-built, but keep in mind that the decisions you make today will have medium- to long-term repercussions.

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Build Versus Buy Evaluation criteria | User Experience

Early Stages

Investing in User Experience is always a profitable choice

Prioritize building elements that will impact end-users (patients) to maximize adoption, reduce friction, and improve interface intuitiveness.

Growth Stages

Begin focusing on providers for scalability, platform centralization, and cost reduction. Test and validate concepts with potential patients and user personas.

But you have to know who to prioritize in each stage

Next criteria

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Build Versus Buy Evaluation criteria | Flexibility and Customization

Buy

Build

you need to understand and analyze how much you expect a certain component to change in the future and how you expect it to change. Will buying this component support expected changes, or does it make more sense to build it?

"Vendor lock-in" should be considered! This refers to the situation where a customer becomes dependent on a particular vendor's product or service, making it difficult or costly to switch to another vendor. Understanding the vendor's position is necessary because it will indicate whether migration or replacement will be a smooth process or a headache.

What follows?

Build Versus Buy Evaluation criteria | Compliance & Breach liabilities

Your development team can handle the technical aspects to comply with regulations such as HIPAA, HiTrust, and SOC2; however, on a legal level, you can always rely on professionals to ensure that every point is covered.

The decision to Buy or Build will depend on your company's stage and what kind of liabilities you want to assume.

• To minimize liabilities, you can rely on external vendors to solve your compliance issue.
• If you want to take full control of your compliance, you can hire an internal lawyer to handle it.

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Build Versus Buy Evaluation criteria | Development and Maintenance Efforts

Don't try to reinvent the wheel

Buy: Gain peace of mind. You don't have to be available 24/7 to fix bugs or downtime, allowing you to focus on your business and patients. Build: Focus on features paramount to your business and core to your value proposition.

Evaluate which are the product's auxiliary parts, standard industry that can be purchased at a reasonable cost.

Resume module

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Build Versus Buy Evaluation criteria | Module Conclusions

Conclusions

Maximize the short-term, but always consider the long-term!

Choose mature vendors

Pre-built benefits

Always choose more mature and established vendors; the younger the company is, the higher the risk.

Pre-built solutions can maximize short-term efficiency and speed to market.

Sustainable Success

Long term implications

Balancing immediate gains with future needs will ensure a sustainable and successful digital health product.

Considering the long-term implications of intellectual property, scalability, and customization is crucial.

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Module 1: Evaluation

Ready to test your knowledge?

We designed a series of 5 multiple-choice questions to evaluate your understanding of the 6 step Evaluation Criteria when evaluating whether to buy or build in developing a digital health product.

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Module 1 test

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Module 1 test

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Module 1 test

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Module 1 test

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Module 1 test

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Modules

Module 1:

Module 2:

Module 3:

Build Vs. Buy Evaluation Criteria

Defining your healthtech stack

Let's build a health app

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Module 2: Introduction

Defining your health tech stack: Step-by-step

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Defining your health tech stack | Administrative Toolkit

Administrative Toolkit

EHRs: to securely store and manage patient information and medical history.

Patient Management: Scheduling and appointment coordination, staffing, and insurance eligibility check.

Revenue management: Managing payments, billing and invoicing

This category focuses on the backend operations and management aspects of the healthtech app. Tasks include:

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Defining your health tech stack | Clinical Toolkit

Clinical Toolkit

Patient intake: The process of collecting necessary patient information to facilitate healthcare treatment.

Patient communications: Platforms for virtual consultations, remote monitoring, and communication between patients and healthcare providers.

Labs: To prescribe medical tests, collecting lab test results

This category addresses the medical and clinical functionalities of the healthtech app. Tasks include:

E-prescribing: Systems for managing and e-prescribing medications, ensuring accurate and secure prescriptions.

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Defining your health tech stack | Foundational Toolkit

Foundational Toolkit

Security and compliance: Implementing encryption, access controls, and other security measures to protect patient data.

Cloud Services: Utilizing cloud infrastructure for scalable, flexible, and cost-effective data storage and processing.

Marketing: Web design, CRMs, automation, and tracking tools to create engaging user experiences, boost conversion, and monitor performance.

This category encompasses the essential infrastructure and fundamental technologies that support the healthtech app. Tasks include:

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Defining your health tech stack | Module Conclusions

Differentiating your tech stack

By categorizing the tech stack into these three main functions, you can ensure that all aspects of your healthtech app are comprehensively covered, leading to:

a more efficient product

a more effective product

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Module 2: Evaluation

Ready to test your knowledge?

We designed a series of 5 multiple-choice questions to evaluate your understanding of the Different categories of toolkits in healthtech when building a digital health app.

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Module 2 test

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Module 2 test

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Module 2 test

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Module 2 test

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Module 2 test

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Modules

Module 1:

Module 2:

Module 3:

Build Vs. Buy Evaluation Criteria

Defining your healthtech stack

Let's build a health app

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Let's build a health app | Scenario

Condition-specific care solution for Migraine

Pre-seed investment of $1 M, which will be distributed like this:

• $500K in go-to-market strategy (mainly marketing)
• $500K for product and technology development

The MVP will include these 4 main features:

• Patient Intake
• Async communication
• Scheduling virtual encounters
• Prescribing

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Let's build a health app | Administrative Toolkit

Administrative Toolkit

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Let's build a health app | Administrative Toolkit

Administrative Toolkit

EHR

This is a digital repository where a patient's comprehensive medical information and history are stored. By consolidating this information in one centralized and easily accessible system, the EHR ensures that healthcare providers have immediate access to critical patient data, enabling informed decision-making and continuity of care.

It is developer-friendly. Easy to customize. Flexible regarding its functionalities. Mature company with operational security.

Healthie is an all-in-one practice management platform and EHR designed for health and wellness providers.

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Let's build a health app | Administrative Toolkit

Administrative Toolkit

Patient Management | Staffing

In the US, providers must be licensed in each state where they want to operate. Many companies usually outsource this so they don't have to hire them individually and have them on their payroll, this is called "outstaffing".

Access to a vast network of licensed clinicians and healthcare professionals. Streamlined administrative processes, including credentialing, licensing, and payroll management. Seamless integration of virtual care capabilities. HIPAA compliance.

A healthcare staffing and technology company that connects providers with telehealth services, offering licensed clinicians and support for virtual care.

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Let's build a health app | Administrative Toolkit

Administrative Toolkit

Patient Management | Scheduling

We need to efficiently coordinate appointments between doctors and patients, the system must integrate a robust scheduling platform that allows for seamless booking, rescheduling, and cancellation of appointments.

Integrates with client records, ensuring seamless access to patient information during scheduling. Automated Reminders that help reduce no-shows and improves patient attendance. HIPAA compliance.

Healthie is an all-in-one practice management platform and EHR designed for health and wellness providers.

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Let's build a health app | Administrative Toolkit

Administrative Toolkit

Patient Management | Eligibility

The eligibility process defines how payment will be handled and who will cover the costs associated with using the service. It involves insurance eligibility verification and claims submission.

Reduces administrative complexity, improves accuracy in determining patient coverage. Seamlessly integrates with existing systems and technologies, enhancing interoperability. User friendly interface. HIPAA compliance.

Facilitates the streamlined exchange of eligibility and benefits information among healthcare providers, health plans, and partners

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Let's build a health app | Administrative Toolkit

Administrative Toolkit

Patient Management | Content Management

Today, we seek to educate the patient. Informed patients manage better their conditions and are likely to have better treatment adherence. It is also another way to continue engaging and providing them with value.

Supports varied formats like images, videos, quizzes, handouts, and surveys. Allows automatic distribution of pre-loaded content to clients over a cadence of time for a more personalized experience. A solid customer support system to assist while customizing the experience.

Healthie is an all-in-one practice management platform and EHR designed for health and wellness providers.

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Let's build a health app | Administrative Toolkit

Administrative Toolkit

Revenue Management

After the eligibility check, you will proceed to the payment process.

This solution will process out-of-pocket payments for end users.

It will manage the claims and collect what should be paid from the corresponding insurance company.

It's the perfect choice due to its seamless integration, robust security, and global reach.

Its specialized, automated, and scalable approach tailored to the unique needs of the healthcare industry makes it the right choice.

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Let's build a health app | Clinical Toolkit

Clinical Toolkit

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Let's build a health app | Clinical Toolkit

Clinical Toolkit

Patient Intake

The patient intake is where we collect and record essential patient information to facilitate accurate and effective healthcare treatment.

A low-code form builder that allows teams to easily create and optimize forms for better conversion rates.

Its high level of customization, allows healthcare providers to tailor forms precisely to their specific needs and workflows.

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Let's build a health app | Clinical Toolkit

Clinical Toolkit

Patient Communications

It encompasses various functionalities and features designed to facilitate interaction and information exchange between healthcare providers and patients.

Chat interactions

Telehealth consultations

Rich media support by allowing the share of images, documents, video and audios. HIPAA Compliance. Customizable. Integrations capabilities to enhance workflow efficiency.

Widespread Adoption. Easy of use. HIPAA Compliance. Integration Capabilities to streamlining workflows and improving efficiency.

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Let's build a health app | Clinical Toolkit

Clinical Toolkit

Labs

Functionalities and features that allow healthcare providers and patients to manage, access, and interact with laboratory-related information.

Manage everything related to medical examinations in an outsourced way.

Streamlines lab testing by offering a one-stop shop for ordering and managing tests.

Comprehensive lab offering and partnership with multiple labs. Easy to use. Flexible integration capabilities that ensure smooth data flow and record-keeping HIPAA compliance.

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Let's build a health app | Clinical Toolkit

Clinical Toolkit

e-Prescribing

What will facilitate the electronic creation, transmission, and management of prescriptions.

Extensive pharmacy network. Comprehensive medication database. Integration capabilities with EHR systems to allow efficient and accurate prescription management. HIPAA Compliance. Interoperability and standards adherence for seamless communications between the stakeholders.

Allows doctors to send prescriptions and share patient info with pharmacies and other healthcare providers.

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Let's build a health app | Foundational Toolkit

Foundational Toolkit

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Let's build a health app | Foundational Toolkit

Foundational Toolkit

Security and compliance

It is crucial to select vendors committed to responsible use of the PHI and private data stored in their systems because it ensures compliance with legal and regulatory standards, such as HIPAA. Additionally, it mitigates the risk of data breaches, which can lead to significant financial and reputational damage.

It functions as a certifying body by automating security and compliance workflows.

The underlying cloud-based system that powers the app, including storage, compute resources, and security controls.

It continuously monitors and collects evidence to ensure adherence to standards such as SOC 2, ISO 27001, and HIPAA.

Provides scalable and secure infrastructure. The possibility of signing BAAs gives you extra security backup.

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Let's build a health app | Foundational Toolkit

Foundational Toolkit

Marketing | Website Builders

It is recommended to choose a website builder to avoid developing something custom from scratch; this provides a lot of flexibility and frees from the need to rely on a developer.

Design flexibility, a no-coding-required platform. SEO-friendly tools. E-commerce capabilities. Customized interactions and animations. Flexible Integration with third-party tools (analytics, CRMs, automations).

A design tool that gives you the power to design, build, and launch websites.

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Let's build a health app | Foundational Toolkit

Foundational Toolkit

Marketing | CRM

CRMs help us manage user data, track interactions, and personalize the user experience to improve engagement and potentially boost sales.

Robust sales pipeline tracking. HIPAA compliant. Intuitive user interface. Strong customer support.

An all-in-one marketing platform to manage leads, nurture customer relationships, and run marketing campaigns from a single hub.

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Let's build a health app | Foundational Toolkit

Foundational Toolkit

Marketing | Automations

Marketing automations allow us to trigger targeted messages, emails, and promotions based on user behavior, automatically nurturing leads to boost conversion rate.

Easy to integrate with CRMs. HIPAA compliant. Detailed performance analytics and reporting. Intuitive user interface.

Helps businesses automate marketing and sales tasks

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Final remarks

Let's reflect on our journey together

Final Test

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Final Evaluation

The course has come to an end!

Ready to test your knowledge?

We are excited to share the last test with you! Let's take an overview of everything we learned about the process of developing a digital health app. Here we go!

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Final Evaluation

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Final Evaluation

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Final Evaluation

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Final Evaluation

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Final Evaluation

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Final Evaluation

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Final Evaluation

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Final Evaluation

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Final Evaluation

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Final Evaluation

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Final Evaluation

Congrats!

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Certificate

YOU COMPLETED THE COURSE:

TECH STACK FOR HEALTHTECH

Congratulations!

Certificate of achievement

Empowered by Light-it, you can now illuminate the path to a healthier future with your healthtech expertise.

Dael Stewart

Managing Director at Light-it

February 2025

Course completed!

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