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Transcript

hklvtr03e62d122n@studenti.unical.it

Univerty of Calabria

Hakalo Victoria

Quiz

Weaknesses

Legal Victory

Strategy

Missions

Compagny Profile

Introdution

Index

"We are all about making unbelievably tasty meats that are a nutritious, healthy alternative to the animal version—like our heart-healthy* Lite Ground Beef."

Introdution

Impossible Foods

  • The Impossible Burger was launched in 2016, marking the company's entry into the plant-based meat market​.
  • Founded in 2011 in California by Stanford professor Dr. Patrick O. Brown.

Company profile

  • Raised significant capital from investors, with a valuation of around $4 billion.

Bill Gatee

Bill Gates

" They are doing well, although many people expect them to improve further. The course is good, and I optimistic"

" Cheeseburgers are my favorite food, but I wish they weren't, given the impact they have on the environment"

  • Expanded product offerings ad distribution in the U.S and internationally.

Map

SUSTAINABILITY

education and awareness

pubblic healty

Missions

Energy

-75%

Water

-87%

Gas emmisions

-89%

  • Content Marketing
  • Influencer Partnerships
  • Social Media Campaigns

Strategy

Collaborations

In 2022 Impossible Foods accused Motif FoodWorks of violating its patents related to the use of soy leghemoglobin.

Legal victory

  • Criticism of Genetically Modified Products
  • Approvals and Restrictions
  • Dependence on Technology

Weaknesses

https://edition.cnn.com/

https://www.bloomberg.com/europe

https://www.forbes.com/

https://www.theguardian.com/europe

https://techcrunch.com/?guccounter=1

https://impossiblefoods.com/

Links

The site I used for most of the information included

Thankyou!