Copia - Impossible Food
Victoria Hakalo
Created on July 1, 2024
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Transcript
hklvtr03e62d122n@studenti.unical.it
Univerty of Calabria
Hakalo Victoria
Quiz
Weaknesses
Legal Victory
Strategy
Missions
Compagny Profile
Introdution
Index
"We are all about making unbelievably tasty meats that are a nutritious, healthy alternative to the animal version—like our heart-healthy* Lite Ground Beef."
Introdution
Impossible Foods
- The Impossible Burger was launched in 2016, marking the company's entry into the plant-based meat market.
- Founded in 2011 in California by Stanford professor Dr. Patrick O. Brown.
Company profile
- Raised significant capital from investors, with a valuation of around $4 billion.
Bill Gatee
Bill Gates
" They are doing well, although many people expect them to improve further. The course is good, and I optimistic"
" Cheeseburgers are my favorite food, but I wish they weren't, given the impact they have on the environment"
- Expanded product offerings ad distribution in the U.S and internationally.
Map
SUSTAINABILITY
education and awareness
pubblic healty
Missions
Energy
-75%
Water
-87%
Gas emmisions
-89%
- Content Marketing
- Influencer Partnerships
- Social Media Campaigns
Strategy
Collaborations
In 2022 Impossible Foods accused Motif FoodWorks of violating its patents related to the use of soy leghemoglobin.
Legal victory
- Criticism of Genetically Modified Products
- Approvals and Restrictions
- Dependence on Technology
Weaknesses
https://edition.cnn.com/
https://www.bloomberg.com/europe
https://www.forbes.com/
https://www.theguardian.com/europe
https://techcrunch.com/?guccounter=1
https://impossiblefoods.com/
Links
The site I used for most of the information included
Thankyou!