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Transcript

PRESS START

VIDEOgame

VIDEOgame

BREAKOUT

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© 2024 NP GENIALLY ESCAPE GAMES

missions

characters

Introduction

MENU

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© 2024 NP ESCAPE GAMES

Your team is part of the marketing department at "Pixel Pulse Studios," a renowned video game developer. You've been tasked with creating a branding and promotional campaign for the studio's upcoming game, "Chrono Quest: Legends of the Timeless." Navigate through different levels of a virtual world, solving puzzles related to branding, marketing, and promotion, to gather all the elements needed for a successful game launch.

INTRODUCTION

Ash ketchum

Son Goku

mario

Lara croft

Pick your character to play

CHARACTERS

4 FROG

3 BARS

PASSWORD

2 PUZZLE

1 SHIPS

Complete the missions to obtain the password numbers

MISSIONS

product, price, process, place

product, price, people, promotion

product, price, place, promotion

What are the 4 main elements of the marketing mix?

LEVEL 1/5

X

personality

logo

X

slogan

The brand can be identified by its symbol or image. What is this known as?

LEVEL 2/5

landrover

jeep

toyota

What brand uses this well known slogan.

LEVEL 3/5

X

DOLLAR SHAVE CLUB

KING OF SHAVES

GILETTE

WHICH BRAND USES THE TAGLINE SHAVE TIME, SHAVE MONEY

LEVEL 4/5

X

SERVICE BRAND

CORPORATE BRAND

PRODUCT BRAND

IDENTIFY THE BRAND TYPE IN THE IMAGE ABOVE ?

LEVEL 5/5

X

COLLECT THE NUMBERS FROM EACH MISSION TO GAIN A CODE TO UNLOCK THE END DOOR OF YOUR ESCAPE ROOM. CODE NO 2

CONGRATULATIONS!

NO

yes

CONTINUE?

GAME OVER

4 FROG

3 BARS

2 PUZZLE

1 SHIPS

Complete the missions to obtain thepassword numbers

MISSIONS

PASSWORD

Esta pantalla está bloqueada. Necesitas acertar el juego anterior para continuar.

COMPETITIVE

PSYCHOLOGICAL

SKIMMING

NEXT

WHICH PRICING STRATEGY USES £1.99?

LEVEL 1/5

X

DIGITAL MARKETING

CHANNEL OF DISTRIBUTION

DIRECT MARKETING

NEXT

PLACE IN THE MARKETING MIX INCLUDES OUTLET AND ONLINE LOCATIONS, BUT WHAT ELSE DOES IT COVER?

LEVEL 2/5

X

DIRECT MARKETING

ADVERTISING

SALES PROMOTION

NEXT

WHICH ELEMENT OF THE PROMOTIONAL MIX DOES THE IMAGE SHOW?

LEVEL 3/5

X

B2B

B2C

C2C

NEXT

WHICH OF THE FOLLOWING MARKETS WOULD THIS PRODUCT BE SOLD IN ?

LEVEL 4/5

X

direct marketing

Public relations

NEXT

Advertising

Which element of the promotional mix does the image above use?

LEVEL 5/5

X

THE CODE NUMBER OF THIS MISSION IS 4

CONGRATULATIONS!

NO

yes

CONTINUE?

GAME OVER

4 FROG

3 BARS

2 PUZZLE

1 SHIPS

Complete the missions to obtain the password numbers

MISIONS

PASSWORD

Esta pantalla está bloqueada. Necesitas acertar el juego anterior para continuar.

promotion

place

Product

Which element of the marketing mix has features and benefits?

LEVEL 1/5

X

personal selling

public relations

direct marketing

Which element of the promotional mix includes exhibitions?

LEVEL 2/5

X

public relations

direct marketing

sales promotions

Which element of the promotional mix uses loyalty incentives?

LEVEL 3/5

X

ambient

digital

moving image

What method of advertising is the image above?

LEVEL 4/5

X

Awareness, interest, desire, action

Action, indirect, double, action

Analysis, input, desire, action

What does the acronyn AIDA stand for?

LEVEL 5/5

X

THE CODE NUMBER OF THIS MISSION IS 6

CONGRATULATIONS!

NO

yes

CONTINUE?

GAME OVER

4 FROG

3 BARS

2 PUZZLE

1 SHIPS

Complete the missions to obtain thenumbers of the password

MISIONES

PASSWORD

Esta pantalla está bloqueada. Necesitas acertar el juego anterior para continuar.

mcdonalds

KFC

burger king

I'm loving it. Whose tagline is this?

LEVEL 1/3

X

United banks

pepsi

coca cola

Whose logo is this?

LEVEL 2/3

X

skimming

competitive

psychological

Which pricing strategy uses a high price at the start and eventually lowers?

LEVEL 3/3

X

THE NUMBER OF THIS MISSION IS 8

CONGRATULATIONS!

NO

yes

CONTINUE?

GAME OVER

4 FROG

3 BARS

2 PUZZLE

1 SHIPS

Complete the missions to obtain thepassword numbers

MISIONS

EXIT

RESTART

© 20XX GENIALLY ESCAPE GAMES

THANK YOU FOR PLAYING

COMPLETED

CLICK ON THE KEYPAD TO EXIT

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  • Consectetur adipiscing elit.
  • Sed do eiusmod tempor incididunt ut.

Consectetur adipiscing elit

Lorem ipsum dolor

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NO

yes

You will lose all the progress

Are you sure you want to exit?

NO

yes

You will lose all the progress

Are you sure you want to exit?

NO

yes

You will lose all the progress

Are you sure you want to exit?

NO

yes

You will lose all the progress

Are you sure you want to exit?

CONTINUE

I am a cool subtitle, perfect for providing more context about the topic you're going to discuss

MISIONSHIPS

X

I am a cool subtitle, ideal for providing more context about the topic you are going to address

nameplayer

X

NO

yes

You will lose all the progress

Are you sure you want to exit?

I'm a cool subtitle, perfect for providing more context about the topic you are going to address

nameplayer

X

CONTINUE

I am a cool subtitle, ideal for providing more context about the topic you are going to talk about

MISSIONpuzzle

X

CONTINUE

I am a cool subtitle, perfect for providing more context about the topic you are going to discuss

Missionbars

X

NO

yes

You will lose all the progress

Are you sure you want to exit?

NO

yes

You will lose all the progress

Are you sure you want to exit?

NO

yes

You will lose all the progress

Are you sure you want to exit?

NO

yes

You will lose all the progress

Are you sure you want to exit?

NO

yes

You will lose all the progress

Are you sure you want to exit?

NO

yes

You will lose all the progress

Are you sure you want to exit?

NO

yes

You will lose all the progress

Are you sure you want to exit?

NO

yes

You will lose all the progress

Are you sure you want to exit?

CONTINUE

I am a cool subtitle, perfect to provide more context about the topic you are going to discuss

MISSIONfrog

X

NO

yes

You will lose all the progress

Are you sure you want to exit?

I am a cool subtitle, ideal to provide more context about the topic you are going to address

nameplayer

X

I am a cool subtitle, perfect to provide more context about the topic you are going to address

nameplayer

X

NO

yes

You will lose all the progress

Are you sure you want to exit?

NO

yes

You will lose all the progress

Are you sure you want to exit?

NO

yes

You will lose all the progress

Are you sure you want to exit?

NO

yes

You will lose all the progress

Are you sure you want to exit?