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SellCheck Challenge #3

RAZR Software

Created on May 29, 2024

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Transcript

This creative was submitted to SellCheck.

What would you do to improve how this creative performs in-store? Change the package coloring? Revise the product claims?

Take the Challenge

Original Creative

Creative Elements

The Challenge

Rooms & Surfaces

Arrange the creative elements to optimize the effectiveness. When finished, press the “SellCheck Approved” Button to see how your changes compare to SellCheck experts.

Package Design w/ New Badge

Scent Badge

Product Tags

SellCheck Approved

Compare your version with SellCheck's optimized version.

Original Creative

Changes to Optimization

  • Energized the overall look
  • Reduced use of bursts
  • Articulated a more compelling claim than “Tough Job Cleaner!”
  • Structured the usage occasions