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Transcript
SAE
commercial communication
A perfect connected mattress for you
Camélia/ Lina/ Hakim/ Hugo
Summary
Ready to discover our mattress?
logo presentation
product presentation
brand presentation
slogan presentation
Advertising poster
Video advertising
Product Presentation
- A mattress connected to an application that will monitor the health of the individual using it. - Analysis: body temperature, heart rate, etc... - Instant reaction in the event of danger: emergency alert. - Target: person monitored for sleep or health monitoring Price : 2 499.99€ < 3 999.99€
Get the mattress in our specialized “SomniTech” store.
Brand Presentation
Somnitech = “Somni” and “Tech”
“Somni” = “sleep” or “dream” “Tech” = “technology” SomniTech is a company related to sleep technology
For an even more connected experience, try SomniTech
Logo Presentation
The color blue = security, calming related to security. Blue used in signage for security elements = protection and well-being.
Icons = the main characteristics of our brand. The man = the field of health since our mattress is used to help people who need assistance with their health.
Slogan Presentation
SomniTech, the perfect ally for smart nights
The slogan “The perfect ally for smart nights” is a perfect fit for a connected mattress company because it evokes the idea that the smart mattress offers technological support for optimized and comfortable nights' sleep, tailored to each person's individual needs.
Poster presentation
- Mattress resting on clouds - Evokes the soft, plush, and comfortable nature of a good night's sleep - Mini WiFi symbols replacing stars - Highlights the connectivity of the mattress - Logo and brand name on the headboard - Reminds viewers of the mattress app's name - Slogan in the shape of a shooting star - Emphasizes the magic of the brand
Video
- We chose to shoot our commercial at the IUT because we can't meet elsewhere.- Our script shows how the connected mattress improves health and sleep. - The mattress adapts to your body shape for perfect comfort and support. - Many people have noticed improved well-being after using this mattress. - Camélia, our main character, felt much better after using it.