Investors
AI cloud platform creating highly commercializable HCP communities at scale
Allied health publishing
Business Model
Previous Experience
Problem
Premium content at scale
with low cost, fast output publishing
- Producing medical content & services to engage HCPs is expensive & labour intensive
- HCP time is extremely limited - competition for their attention is fierce
Fully Scalable across any profession
AI Generated & Automated Content
Automated Marketing Platform
Solution
Market for digital advertising to HCPs
- An AI cloud platform that creates compelling, non-medical content for professionals that is automated & scalable. Think BUZZFEED for professionals
- Commercialized with our AI pharma marketing product SentientRx TM
7 Bn
25 M
13.3 Bn
in 5yrs
SOM
SAM
TAM
Exits
PROTOTYPE:
NATIONALMEDPOLL.COM
- Quick Polls
- Viral & Topical
- Easily Shared
- High Engagement
- Data &Engagement commercialized into pharma programs
@Data @Medical Publishers @Ad Networks @Loyalty networks
Timeline
Commercial Scaling
Plaform Hardening
Strategic Goals
Prototype
Network Scaling
Highly commercializable data, traffic & access:
LEVEL 1
- Advertising & Sponsorship
- Data brokerage & email rental
- Marketing research
- Direct product selling
LEVEL 2
- Pharma productization
- SentientRx TM
- Scaling an AI driven pharma marketing product across the AHP Network
What we sell is the Healthcare Practitioner’s attention, not how we got it
Automation, Commercialization & Site Launches
- 6-8 months post funding
- Continue to automate the platform
- Launch 5 sites:
- nationalmedpoll.com (physicians)
- holdthemayoclinic.com (physicians)
- takewithmeals.com (pharmacists)
- nursetachy.com (nursing)
- Building of the commercialization framework
- Ongoing acquisition and engagement of HCPs
Full Commercialization HCP Recruitment & Site Launches
- 16-24 months post funding
- Commercialization scaling
- Launch more sites
- Rheumatologists
- Dermatologists
- Cardiologists
- Ob/Gyn
- Gastros
Erik Rungi Finance, acquisitions, capital, corporate structure, product development, leadership 8 number exit with an internet services company in 2019
- Erik brings over 20 years of experience in Internet services . His extensive background in finance, acquisitions, and raising capital has been pivotal in shaping the corporate structure and strategic direction of the company.
- As the founder of a successful company that was sold in 2019, Erik has a proven track record in productization and product development while demonstrating exceptional leadership and entrepreneurial skills.
- Erik’s expertise complements the innovative AI publishing platform of Allied Health Publishing and his strategic insights and leadership play a crucial role in ensuring the scalability and success of the company.
Commercialization, Site Launches & HCP Recruitment
- 8-16 months post funding
- Continue to automate the platform
- Launch more sites
- whitecoatjob.com
- site for veterinarians
- site forcardiologists
- HCP recruitment & engagement
- Bolster commercialization engine
- Build commercialization team
Richard Papanicolaou Results-driven acquisition and engagement expert with a track record of success in healthcare & IT
- Richard brings 17 years of healthcare research and marketing to the forefront of our digital platform. His wealth of experience positions him as a key architect in the establishment and growth of our company.
- Richard’s profound interest in healthcare and the narratives of healthcare professionals is reflected in the strategic direction of Allied Health Publishing, emphasizing impactful storytelling within the industry. His role is instrumental in steering the company towards excellence in delivering informative and insightful content to our audience.
Profitability & Scaling
- 24-36 months post funding
- Focus on scaling and profitability
- Potentially other professions:
AHP High Level Architecture
Funding requirements
- Platform MVP created
- Prototype site launched
- $3M needed over 2 years
- Db acquisition & Pharma commercialization
- Minimum investment of $100K
Dave Legendre Innovative Data & AI Founder | Spearheading AI Innovation & Operational Excellence
- With over two decades of experience in developing and deploying enterprise business solutions, David is a visionary leader in Data & AI, with a distinguished career driving business transformation through strategic data governance and innovative AI solutions.
- His expertise in developing scalable data architectures and implementing cutting-edge technologies has consistently enhanced operational excellence and growth.
- He is passionate about leveraging data and AI to create significant business impacts, making him an invaluable asset to AHP.
A Successful, Proven Formula
- Tinderbox Partners operated Allied Health Partners.
- Organic growth & non-medical content
- AHP grew its HCP access and revenue until being bought within 2 years
- Continued growth post buy-out
FROM 30% to 60%
+10%
MONTHLY REVENUE GROWTH
MARGINS
FROM $150 to $70
+75% of top 20 pharma
COST OF ACQUISITION
CONTRACTS
Properties owned under a unified platform: doctorfunnybone.com, nationalmedpoll.com, penfieldmed.com, adjuvance.com, whitecoatjobs.com, The Rounds Newsletter
The Future of Pharma marketing Is here.
- Harnessing AHP's AI platform and our highly responsive network
- SentientRxTM ingests our client's marketing content & goals
- The AI platform analyzes, categorizes & parses the content
- SentientRx then injects the right piece of messaging, at the right time, through the right channel, based on its deep knowledge of its targets and taking advantage of response activity within the AHP network.
- Over time, Sentient Rx delivers meaningful interactions that equate to hours of valuable, high-touch, personalized interactions for clients
Intelligent outreach. Meaningful results
MVP Launched
- Q1 2024 - MVP AI Publishing platform launched
- Q2 2024 -First test site launched: theoverbyte.com
AHP High Level Architecture
Antoine Goulet Entrepreneurial in nature & action, with business training and experience to drive results and growth 7 number exit with an online network of HCPs in 2008
- Having successfully commercialized and sold a network of healthcare sites, Antoine has a deep understanding of the online Healthcare Professional and of how to effectively commercialize this access.
- He has worked with most of the top 20 global pharma companies, serving their e-marketing needs with innovative products, solutions and consulting.
- He specializes in high growth situations, leveraging his ability for rapid learning, change management, talent and team building, commercialization strategies, creating and leading professional services teams, and operational and organizational efficiencies.
AHP AI Pitch Brief
Antoine Goulet
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Transcript
Investors
AI cloud platform creating highly commercializable HCP communities at scale
Allied health publishing
Business Model
Previous Experience
Problem
Premium content at scale with low cost, fast output publishing
Fully Scalable across any profession
AI Generated & Automated Content
Automated Marketing Platform
Solution
Market for digital advertising to HCPs
7 Bn
25 M
13.3 Bn
in 5yrs
SOM
SAM
TAM
Exits
PROTOTYPE:
NATIONALMEDPOLL.COM
@Data @Medical Publishers @Ad Networks @Loyalty networks
Timeline
Commercial Scaling
Plaform Hardening
Strategic Goals
Prototype
Network Scaling
Highly commercializable data, traffic & access:
LEVEL 1
LEVEL 2
What we sell is the Healthcare Practitioner’s attention, not how we got it
Automation, Commercialization & Site Launches
Full Commercialization HCP Recruitment & Site Launches
Erik Rungi Finance, acquisitions, capital, corporate structure, product development, leadership 8 number exit with an internet services company in 2019
Commercialization, Site Launches & HCP Recruitment
Richard Papanicolaou Results-driven acquisition and engagement expert with a track record of success in healthcare & IT
Profitability & Scaling
AHP High Level Architecture
Funding requirements
Dave Legendre Innovative Data & AI Founder | Spearheading AI Innovation & Operational Excellence
A Successful, Proven Formula
FROM 30% to 60%
+10%
MONTHLY REVENUE GROWTH
MARGINS
FROM $150 to $70
+75% of top 20 pharma
COST OF ACQUISITION
CONTRACTS
Properties owned under a unified platform: doctorfunnybone.com, nationalmedpoll.com, penfieldmed.com, adjuvance.com, whitecoatjobs.com, The Rounds Newsletter
The Future of Pharma marketing Is here.
Intelligent outreach. Meaningful results
MVP Launched
AHP High Level Architecture
Antoine Goulet Entrepreneurial in nature & action, with business training and experience to drive results and growth 7 number exit with an online network of HCPs in 2008