Want to create interactive content? It’s easy in Genially!

Get started free

mediummessage

Meika Tero Akehurst

Created on April 22, 2024

Start designing with a free template

Discover more than 1500 professional designs like these:

Witchcraft Presentation

Sketchbook Presentation

Vaporwave presentation

Animated Sketch Presentation

Pechakucha Presentation

Decades Presentation

Color and Shapes Presentation

Transcript

great

My Presentation

the medium is the message

Start

Summary

With the invention of the printing press, society changed not only in access to large quantities of text, but also in the way people consume information and interact with knowledge. How people learned, interacted, and understood the world changed from oral to written communication. According to McLuhan, media structure our messages and the way we say them, influencing their interpretations subtly. In this way, the delivery medium creates a strong context for understanding and perception of messages.

7- McLuHans Theory

6- Essay Bit

5- Timeline

4- Relevant data

3- Cons of popular media

2- Pros of popular media

1-1978 the first media

This is an INDEX

8-Closure

The First Media

1978: Ward Christensen and Randy Suess launch the first public dial-up bulletin board system. The two unleash the kernel of what would eventually spawn the World Wide Web, countless online messaging systems and, arguably, Twitter. -WIRED

As early as the late 1970's, bulletin board systems were a form of social media that was used to communicate with one another. BBS's were the first kinds of websites that allowed users to log on and share information with each other. They were hosted on personal computers and are accessible only by a single person at a time. They remained popular until the end of the 1990's.

+ info

Cons of Popular Media

Pew Research Center reports 97 percent of 13- to 17-year-olds use at least one of seven major online platforms.

  1. Cyberbullying
  2. Privacy issues
  3. Fake news
  4. Lack of sleep
  5. Distraction and procrastination
  6. Misinformation
  7. Addiction

Sadly, the cons of social media can take a toll on young minds. Suicide remains among the leading causes of death of children under age 14. In most cases, young people die from hanging.

In fact, most college girls who use Facebook at least five times a day are likely to link their self-worth to their looks. That doesn’t mean that the main problem is social media; it only provides a medium for it, which further elevates the problem. It also promotes the same sort of behavior to others.

Back in 2005, when social media was still in its infancy, only about 5 percent of users in the United States were involved in social media. In 2019, that number grew to about 70 percent

66% of teens believe social media companies are not doing enough to curb cyberbullying. And 33% of kids have deleted a social media account to avoid cyberbullying.

80% of teens felt more connected to friends, 67% felt they had people to support them, and 58% felt more accepted because of social media.

Only 49% of Americans had any confidence that social media companies could protect their private information,

- Genially

Pros of Popular Media

  1. Connectivity
  2. Helps With Community
  3. Encourages Creativity
  4. Access to knowledge
  5. Education
  6. Career Opportunities
  7. Communication

+ info

My Opinion

"The Medium is the Message" is a concept introduced by Marshall McLuhan, emphasizing that the form of communication (the medium) embeds itself in the message it delivers and shapes how the message is perceived. McLuhan argued that our focus should be on the medium itself, how it operates and its characteristics, rather than just its content. He believed that the medium affects society by changing how we interact and understand the world around us, not merely through the content delivered. For example, the invention of the printing press didn't just make books widely available; it changed how people read, got information, and even thought about the world. According to McLuhan's ideas, how we transmit and receive information (the medium) profoundly influences how we perceive the message and how it will be understood as soon as we receive it.

McLuhan's IDEAS

The Medium is the Message: McLuhan argued that the medium through which information is transmitted (like television, print, or the internet) shapes and influences how the message is perceived and understood. In other words, the characteristics of the medium itself have a significant impact on society, beyond just the content it carries. Global Village: McLuhan predicted that electronic media, particularly television, would create a global village by shrinking the world and making communication instantaneous across vast distances. He believed that this would lead to a more interconnected and interdependent world. Understanding Media: McLuhan's work focused on studying how different forms of media (from oral communication to the printing press to electronic media) affect human perception, cognition, and behavior. He argued that media shape not only how we communicate but also how we think and perceive reality. Technological Determinism: McLuhan proposed the idea that technology, particularly media technology, drives social and cultural change. He believed that innovations in communication technology have a transformative effect on society, shaping its values, institutions, and modes of interaction. Hot and Cool Media: McLuhan categorized media as either "hot" or "cool" based on their level of participation and engagement required from the audience. Hot media (like radio) provide a high level of information and require low participation, while cool media (like the telephone) require more active participation and completion by the audience.

Closing

  • Social media has some ambiguous or unclear effects on society. Users' interactions with the platform's algorithms and different demographics use social media in a variety of ways, causing this uncertainty. "The medium is the message," which is Marshall McLuhan's assertion that media characteristics significantly affect the interactions and social effects they host.

By repeatedly presenting users with similar viewpoints, social media platforms create echo chambers in which existing beliefs are reinforced without contrary evidence. By becoming more entrenched in their own perspectives, individuals may become more polarized and unable to understand each other. As well as hindering the exchange of ideas, it can stifle critical thinking.

Still Closing

The unclear impact of social media on society is a reflection of its dual ability to connect and isolate, to inform and mislead. Understanding these effects through McLuhan's media theories provides a structured way to assess both the potential benefits and drawbacks of this pervasive medium. It's increasingly important to critically evaluate the impact social media has on our perceptions, interactions, and societal fabric as we navigate this digital age. McLuhan's media theories emphasize the idea that the medium itself shapes and influences society, rather than just the content it carries. According to McLuhan, social media as a medium has the power to amplify our interconnectedness and democratize communication. However, it also has the potential to create echo chambers, spread misinformation, and erode face-to-face interactions. Understanding McLuhan's theories can help us navigate and mitigate these effects, allowing us to harness the benefits of social media while minimizing its drawbacks.

Did you find all the facts?

But were you paying attention?

Pregunta interactiva

Latest social media

Some of our newer media are just older versions of updated or current apps, a perfect example is Instagram Threads and Twitter(X)

MOST CONTENT NOWADAYS IS BORROWED FROM SOMEONE ELSE WITH SLIGHT ADAPTATIONS

SnapChat

Snapchat

Snapchat was launched in September 2011. It was initially released under the name "Picaboo" by its co-founders Evan Spiegel, Bobby Murphy, and Reggie Brown, who were students at Stanford University at the time. The app was later rebranded and relaunched as Snapchat.

The iconic yellow & white ghost symbol originally had a face

Do you have an idea?

With Genially templates, you can include visual resources to leave your audience amazed. You can also highlight a phrase or specific piece of information that will be etched into your audience's memory, and even embed external content that will surprise them: videos, photos, audios... Whatever you want!

The First Emoji

:) & :(

Created for Economical purposes

  • Lorem ipsum dolor sit amet.
  • Consectetur adipiscing elit.
  • Sed do eiusmod tempor incididunt ut.
  • Labore et dolore magna aliqua.

Fun Fact

94% of teenagers use social media platforms for their daily news and information. Social media drives 31% of referral traffic to websites. Young adults (ages 18-29) are the most likely to say that social media exposes them to new ideas and viewpoints (86%)