APPLE INC.
Is a USA multinational that manufactures operating systems, smartphones, computers and multimedia devices, based in California.
Cecchini Beatrice
Apple went public in 1980 with immediate financial success but the high price of the products and the limited library of applications have caused problems, as have power struggles among executives. With the expansion and evolution of the personal computer market in the nineties, Apple lost market share due to the low-cost duopoly of Microsoft Windows.
Index
4. Environmental sustainability
1. History
5. SWOT Analysis
2. Products
3. Company and employees
6. Some ideas
History
2002
1977
1975
1976
1989
2007
2016
2012
products
Headquarters
Apple Inc.'s worldwide headquarters is located in the middle of Silicon Valley, California. This Apple campus has six buildings totaling 79,000 square feet and was built in 1993.Apple's headquarters for Europe, Middle East, and Africa is located in Cork, southern Ireland.
Company & Employees Company Culture
At Apple, employees are intended to be specialists who are not exposed to functions outside of their area of expertise. Jobs saw this as a means to have great employees in every role. Apple is known for strictly enforcing accountability. Every project has a "directly responsible individual".
Apple contributes financially to fundraising in times of natural disasters such as in November 2012, when it donated $2.5 million to the American Red Cross after Hurricane Sandy.
Charitable Causes
On April 14, 2016, Apple and WWF announced that they had partnered to "help protect life on the planet." During the COVID-19 pandemic, Apple announced that the company will donate "millions" of masks to healthcare workers in the United States and Europe.
Apple is a partner in (PRODUCT) RED, a fundraising campaign for AIDS charity.
in October 2022 they urged their worldwide supply chain to decarbonize their Apple-related footprint by 2030.
environmental sustenaibility
In 2023 Apple announced a commitment of 200 million to expand the Restore Fund to manage the Climate Asset Managment
It is committed to reducing and eliminating emissions through total carbon neutrality.
They are transitioning to 100% recycled and renewable materials in their products
They have already reduced emissions by 45% since the 2015 baseline year.
They are committed to eliminating plastic packaging, in fact in 2022 the use of plastic was only 4% compared to 21% in 2015
In 2022, Apple continued to adopt clean energy systems that are safer for employees and the environment
SWOT Analysis
Weaknesses
Strengths
- Strong brand recognition
- Innovative products and servicies
- Products with unique features
- Expensive products and servicies
- Limited customization options
- Incompatiblity
Opportunities
Threats
- Leveraging its strong brand image to enter emerging markets
- Incorporation of new product lines like virtual reality
- Utilize artificial intelligence
- Increasing competition
- Threat of reduction in demand due to economic downturns
some ideas
Apple could create devices that use new technology to charge in the sun. In fact, anyone who has had an iPhone at least once knows that in the sun it overheats and the battery drains much faster. This new technology would allow us to protect the environment by no longer using electrical technology and saving on charger materials.
After selling the first computers Wozniak begin to design the second version: Apple II. But soon the design turned out to be more expencive than expected.So they asked Wayne to finence the project but he refuses and leave the company.
1 billion Apple devices were in active use around the world
He designed his prototype that he presented to the Homebrew Computer Club, where he met Steve Jobs who convinced him to assemble the machine and sell it with him
- Products are more expensive than most competitors
- Apple has implemented relatively strict limitations on customizing its hardware and software beyond what comes preloaded with the device
- it restrict compatibility with other devices
- Apple is one of the best-known brands in the world
- One example can be the iPod that started a new era of digital music players
- The features iclude both hardware and sotfware within these devices make them stand out against competitors
Steve Wozniak was a programmer for the HP when he starts studying to design a computer.
- Apple has to face with products that are chaper while still offering similar or sometimes even better performances
- consumers may no longer be able to afford Apple's products
The new iMac G4 is itroduced. This model is inspired by the iPod. The new Mac is one of the most quiet and thin computers on the market.
- Their reputation has enabled them to enter merkets as China, India and Russia
- Apple could capitalize on an entirely new sector
- Apple cauld create an intelligent personal assistants that understand users' needs and intentions better
Apple puts in the market a new product, the iPhone, a smartphone with a multituch screen that in the first 200 days conquer 19% of the market.
Apple put in the market the iPhone 5, wich has become the biggest iPhone launch with over 2 million of pre-orders. 3 million iPads were also sold in three days.
The first laptop
curiosity
Due to the COVID-19 pandemic, Apple has closed its stores, but despite this, workers continue to get paid.
SWOT Analysis Apple
beatrice cecchini
Created on March 27, 2024
Start designing with a free template
Discover more than 1500 professional designs like these:
View
Psychedelic Presentation
View
Chalkboard Presentation
View
Witchcraft Presentation
View
Sketchbook Presentation
View
Genial Storytale Presentation
View
Vaporwave presentation
View
Animated Sketch Presentation
Explore all templates
Transcript
APPLE INC.
Is a USA multinational that manufactures operating systems, smartphones, computers and multimedia devices, based in California.
Cecchini Beatrice
Apple went public in 1980 with immediate financial success but the high price of the products and the limited library of applications have caused problems, as have power struggles among executives. With the expansion and evolution of the personal computer market in the nineties, Apple lost market share due to the low-cost duopoly of Microsoft Windows.
Index
4. Environmental sustainability
1. History
5. SWOT Analysis
2. Products
3. Company and employees
6. Some ideas
History
2002
1977
1975
1976
1989
2007
2016
2012
products
Headquarters
Apple Inc.'s worldwide headquarters is located in the middle of Silicon Valley, California. This Apple campus has six buildings totaling 79,000 square feet and was built in 1993.Apple's headquarters for Europe, Middle East, and Africa is located in Cork, southern Ireland.
Company & Employees Company Culture
At Apple, employees are intended to be specialists who are not exposed to functions outside of their area of expertise. Jobs saw this as a means to have great employees in every role. Apple is known for strictly enforcing accountability. Every project has a "directly responsible individual".
Apple contributes financially to fundraising in times of natural disasters such as in November 2012, when it donated $2.5 million to the American Red Cross after Hurricane Sandy.
Charitable Causes
On April 14, 2016, Apple and WWF announced that they had partnered to "help protect life on the planet." During the COVID-19 pandemic, Apple announced that the company will donate "millions" of masks to healthcare workers in the United States and Europe.
Apple is a partner in (PRODUCT) RED, a fundraising campaign for AIDS charity.
in October 2022 they urged their worldwide supply chain to decarbonize their Apple-related footprint by 2030.
environmental sustenaibility
In 2023 Apple announced a commitment of 200 million to expand the Restore Fund to manage the Climate Asset Managment
It is committed to reducing and eliminating emissions through total carbon neutrality.
They are transitioning to 100% recycled and renewable materials in their products
They have already reduced emissions by 45% since the 2015 baseline year.
They are committed to eliminating plastic packaging, in fact in 2022 the use of plastic was only 4% compared to 21% in 2015
In 2022, Apple continued to adopt clean energy systems that are safer for employees and the environment
SWOT Analysis
Weaknesses
Strengths
Opportunities
Threats
some ideas
Apple could create devices that use new technology to charge in the sun. In fact, anyone who has had an iPhone at least once knows that in the sun it overheats and the battery drains much faster. This new technology would allow us to protect the environment by no longer using electrical technology and saving on charger materials.
After selling the first computers Wozniak begin to design the second version: Apple II. But soon the design turned out to be more expencive than expected.So they asked Wayne to finence the project but he refuses and leave the company.
1 billion Apple devices were in active use around the world
He designed his prototype that he presented to the Homebrew Computer Club, where he met Steve Jobs who convinced him to assemble the machine and sell it with him
Steve Wozniak was a programmer for the HP when he starts studying to design a computer.
The new iMac G4 is itroduced. This model is inspired by the iPod. The new Mac is one of the most quiet and thin computers on the market.
Apple puts in the market a new product, the iPhone, a smartphone with a multituch screen that in the first 200 days conquer 19% of the market.
Apple put in the market the iPhone 5, wich has become the biggest iPhone launch with over 2 million of pre-orders. 3 million iPads were also sold in three days.
The first laptop
curiosity
Due to the COVID-19 pandemic, Apple has closed its stores, but despite this, workers continue to get paid.