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Shiv Tech

Kyng Mello

Created on March 24, 2024

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Transcript

welcome to shiv Tech

today we are promoting our latest product

THE TEMPBOX

The TEMPBOX

What is the TEMPBOX?

The Tempbox is a practical container that keeps food and drinks at the perfect temperature on the go.

FEATURES

  • The heater is located on the left side of the box
  • The cooler is on the right
  • It is durable and stylistic
  • Its interior is constructed with lightweight aluminium
  • It has a sturdy and long-lasting structure
  • The outer layer - made from high-quality leather and nylon, offering a sleek and modern appearance while also protecting from wear and tear

Hi! I'm

The TEMPBOX

ADDITIONAL FEATURES

ADJUSTABLE HANDLE

FRUIT COMPARTMENT

CUSTOMIZABLE COMPARTMENTS

About Shiv Tech

  • Shiv Tech provides innovative, helpful, and value-driven solutions with intelligent design, exceptional customer service and affordable high-quality products.
  • The logo symbolizes human creativity and technological progress, reflecting the company's commitment to delivering intelligent, helpful, and innovative value to its customers.

Objectives

Customer-Centric Innovation: Shiv Tech creates tailored innovative solutions through deep understanding and continuous innovation.

Exceptional Customer Service: The company provides exceptional customer service by being easily accessible for any queries, concerns, or support needs of our customers. This objective is critical to ensure customer satisfaction and loyalty

Objectives

Technological Advancement: Shiv Tech invests in R&D and integrates new technologies to offer cutting-edge solutions to customers.

Affordable Quality: Shiv Tech offers affordable products without compromising quality. They prioritize innovation and technology to provide customers with value for their money and build trust in the brand.

Brand Image and Recognition:

The company aims to build a reliable, sophisticated, and bold brand image. This includes a reflective logo and initiatives to enhance recognition and market presence.

Market Segmentation

To market the Temp box, we have segmented the market into three categories: Firstly, demographic - families, outdoor enthusiasts, students, professionals, and those with a middle to lower income.

Market Segmentation

Secondly, psychographic - sustainability, environment, convenience, outdoor activities, and eating out. Lastly, behavioural - commuters, regular travellers, and people who frequently pack meals. Our product is aimed at those who value quality and dependability in temperature-controlled containers.

Target Market

Temp Box targets families, outdoor enthusiasts, professionals, students, and busy individuals who value adaptability, sustainability, and temperature control for their meals on the go. They seek high-quality, durable, and eco-friendly solutions, especially for health-conscious individuals who prioritize mindful eating.

Positioning Statement

Our TempBox is perfect for people on the go who want to keep their food fresh and at the right temperature. It caters to various dietary preferences and can keep food warm or cool wherever you are. It's an environmentally friendly, convenient, and reliable option for people who need fresh food on the go.

Pricing Strategy

- Product will be sold using a bundle pricing strategy. - Multiple related products or services offered at a discounted price. - Improves profitability and customer satisfaction. - Encourages customers to spend more. - Bundling products offer discounts not available when buying items individually. - Provides better value for customers. - Two compartments of the product complement each other. - Selling them together simplifies decision-making for customers. - Pricing strategy is profitable. - Allows products to be sold separately or together, providing more flexibility.

Connects with your audience...

Distribution Channel

The company plans to use intermediaries to distribute its products to a larger audience, focusing on manufacturing. Intermediaries include wholesalers, retailers, and resellers.

Distribution Channel

Wholesalers purchase products in bulk and sell them to retailers, taking care of storage and transportation. Retailers sell products directly to consumers, increasing awareness and interaction. Resellers purchase products from manufacturers and resell them to consumers at a markup.

End

Your content is likable, but it only engages if it's interactive. Capture your audience's attention with an interactive photo or illustration.

Your content is liked, but only engages if it is interactive. Capture your audience's attention with an interactive photograph or illustration.

Your content is liked, but it only engages when it's interactive. Capture your audience's attention with an interactive photograph or illustration.