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Projet final enseignement supérieur harmonie
Pierre Bassaler
Created on March 22, 2024
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Transcript
Undergraduated Thesis Project
Luxuary Brand
Monday, March 26
Pierre BASSALER BUT 1 GEA
Table of contents
- Origin and History of the brand
- Values and features
- Products
- Brand News
- Origin and History of the brand
At 17 years : Designer and creator
Yves Mathieu Saint -Laurent
1961 associed with Pierre Bergé
1978 : Created first perfumes
Values
2. Values and Features
- Freedom
- Modernity
- Youth
Features
- Freedom to dress as one wishes
- Diversity and frequent novelties
- Targets young people
3. Products
Sewing
Perfumes
Makeup
1961
1985
1978