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The History of Qubo

Alyssa Suarez

Created on March 17, 2024

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Transcript

Presentation

The History of Qubo

start

Television presentation

index

Cable vs. Non-Cable

Popular Shows

Map (World + USA)

History

What Caused Its Decline

Where Are They Now?

Timeline

Thank You!

At least 67% of shows broadcasted on Qubo and its affiliates were Canadian.

History of Cubo

  • Created by ion Media in partnership with Scholastic, NBC Universal, Corus Entertainment, and Classic Media + launched on September 6th, 2006
    • Qubo website launched the same year and Qubo Channel launched on December 3rd, 2007
  • 24-hour bilingual children's TV channel, broadcasted on satellite and TV broadcast networks in 34 states + D.C
    • Broadcasted in Spanish and English across multiple channels aside from ion Media such as PBS, Sprout, Discovery Kids, and Telemundo Kids.
  • By 2012, Comcast acquired NBC Universal, while NBC Universal acquired Telemundo (and later Classic Media) and created their own kids channels, thus making the Qubo channel a standalone channel on ion Media.

Cable vs. Non-Cable TV

  • Non-cable TV, or broadcast TV used public airwaves, thus, the cost of owning a TV with 'no-cable' was little to none.
  • Channels like PBS, Qubo, ion Media, and local TV news (e.g., WGN Chicago) are considered broadcast TV
    • "Non-commercial channels" receive revenue through donations and other types of public support (e.g., "Thank you to viewers like you" - PBS
    • Considered the major legacy workers
  • Back in the early 2000s, cable TV was sold in "packages," with many general, news, and sports channels combined. This totaled to $100-200 on average for American households.
  • Broadcast channels (or "commercial channels") like ESPN, ABC, and NBC receive revenue through advertising and use private media to transmit their content to TVs.

Popular Shows

VeggieTales and 3-2-1 Penguins! were Christian shows, however, U.S. broadcast guidelines blurred and edited religious scenes on the Qubo channel and affiliates, causing a controversy with Phil Vischer, VeggieTales' creator.

Viewership Percent Overall During 2010-2015

+ info

Map (World vs. USA)

Qubo shows appeared on Telemundo, BBC, PBS, Disney Channel, Nickelodeon, and many more. Over 50+ dubbing in many languages

Qubo shows were also broadcasted in different parts of the world in accordance with the local broadcasting networks of that country.

What Caused Qubo's Decline?

Qubo suffered a major drop after NBC, Telemundo, and Corus Entertainment dropped out of the deal to produce their kid blocks on their channels. The lack of branching out to social media through apps and YouTube, as well as the inability to be broadcast in major cities/states were Qubo's main culprit in their decline.

+ info

Where Are They Now?

ION MEdia

nelvana

tubi

youtube

Many shows uploaded in full. Some channels are linked below

Class of the Titans, Pearlie, Jakers!, Carmen Sandiego, Willa's Wild Life, etc.

ion Media focuses on TV Dramas with only 2 Qubo shows aired on occasion

Nelvana-owned shows streaming on YouTube

Timeline (Recap)

2006

Qubo channel started in partnership with 5 companies

2006

Qubo Spanish channel created and aired

2010

Qubo launches "Qubo Night Owl" for more "mature" children's audiences

2012

NBC and Telemundo replace Qubo blocks with their own kids channels

2020

ION Media was acquired by E.W. Scripps

2021

E.W. Scripps discontinued Qubo and ended during an Inspection Gadget episode

Thank You!

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My Friend Rabbit

Based on the children's picture book, the show centers on Rabbit and Mouse, two best friends living in the forest solving life problems with the help of other animals such as Thunder the rhino, Hazel the squirrel, and Jasper the alligator

  • Notable Voice Actors: Richard Binsley, Denise Oliver, Peter Oldring, Stacey DePass
  • Aired on NBC, and Telemundo from 2007-2009
    • Aired on Qubo from 2007-2020
  • One of the 3 shows exclusively produced and made for/by Qubo

Pecola

In Crescent Bay, a pudding-loving penguin, Pecola, causes mischief because of his clumsy and free-spirited personality. Each episode explores new adventures with life lessons.

  • Notable Voice Actors: Michael Cera, Austin Di lulio in, Stephanie Beard, Len Carlson
  • Aired on Qubo from 2007-2020
  • The show is Canadian-Japanese and has its own "anime" opening and outro in the Japanese version.

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Class of The Titans

Jay, Herry, Theresa, Odie, Neil Archie, and Atlanta — 7 teenagers, descendants of Ancient Greek heroes are prophecized to defeat Cronus, the God of Time, and battle mythological monsters from world destruction with the help of the Gods.

  • Notable Voice Actors: Kirby Morrow, Kelly Sheridan, Samuel Vincent, David Kaye
  • Popular in India as "Power Heroes" and in France on Kochu TV and Teletoon, respectively.
  • Aired on Qubo Night Owl from 2009-2020
  • One of the few Qubo shows where episodes rely on continuity (previous episodes to understand).

Bibliography

Clemens, Luis. “Qubo&Rsquo;S Rodriguez: Offering a ’Building Block&Rsquo; to Kids.” Multichannel News, 4 Nov. 2006, www.nexttv.com/news/qubo-s-rodriguez-offering-building-block-kids-367423.De Wit, Alex Dudok. “Nelvana at 50: Mapping Out the Studio’S Future With President Pam Westman.” Cartoon Brew, 11 June 2021, www.cartoonbrew.com/studios/nelvana-at-50-mapping-out-the-studios-future-with-president-pam-westman-205741.html.“Scripps Acquires ION Media and Creates National Television Networks| Scripps.”Scripps, 4 Nov. 2022, scripps.com/press-releases/scripps-creates-national-television-networks-business-with-acquisition-of-ion-media.“Scripps Migrates of Multicast Networks With ION Stations | Scripps.” Scripps, 27 Oct. 2022, scripps.com/press-releases/scripps-takes-first-steps-to-realize-ion-synergies-with-multicast-networks-move.

Jacob Two-Two

As the youngest of 5 siblings, Jacob had to say everything twice to be heard, thus, he got his nickname. Now older and settled into a new neighborhood, Jacob often gets in trouble because he always tells the truth.

  • Notable Voice Actors: Billy Rosemberg, Jeff Berg, Rob Tinkler, Harvey Atkin
  • The Canadian show is also set in Canada
  • Aired on Qubo Night Owl from 2007-2017
  • Now available on Tubi

Jakers! The Adventures of Piggley Winks

The anecdotes of Piggley Winks; a pig in Ireland who tells the tales of his young adventures with his friends, Fernie, Danon, and his sister Molly to his grandchildren, while also teaching life lessons.

  • Notable Voice Actors: Maile Flanagan, Tara Strong, Mel Brooks, Fernando Escandon
  • Aired on Qubo from 2012-2021
  • Popular + aired in the UK from 2004-2011

Bibliography:

Fisher, Daniela. ION Television Launches Sunday Morning Qubo Kids Block. 9 Dec. 2014, kidscreen.com/2014/12/09/ion-television-launches-sunday-morning-qubo-kids-block. Insidus. Qubo: Background Information and Why It'S Not Successful Despite Having Huge Owners Behind Them. prsdube16.blogspot.com/2021/01/qubo-background-information-and-why-it.html#gsc.tab=0. Local, Driven. “What Is the Difference Between Broadcast and Cable?” Bloom Ads, 10 Mar. 2023, www.bloomads.com/blog/broadcast-local-cable-whats-the-difference/#:~:text=Cable%20Television,private%2C%20demand%2Ddriven%20media. Medora.“Qubo: The Kids’ TV Brand You’ve Never Heard Of.” YouTube, 18 Apr. 2019, www.youtube.com/watch?v=RCJ59PTxMcY. pbs publicity. “PBS KIDS Reports Growth Across All Platforms in 2011.” About PBS - Main, 17 Aug. 2020, www.pbs.org/about/about-pbs/blogs/news/pbs-kids-reports-growth-across-all-platforms-in-2011. ---.“PBS KIDS Reports Growth Across All Platforms in 2011.” About PBS - Main, 17 Aug. 2020, www.pbs.org/about/about-pbs/blogs/news/pbs-kids-reports-growth-across-all-platforms-in-2011.“QUBO CHANNEL KICKS OFF FALL 2010 LINEUP STARTING MONDAY, SEPTEMBER 27.” ionmedianetworks.com, directed by ion Television, Sept. 2010, web.archive.org/web/20140503090347/http://www.ionmedianetworks.com/press/qubo-channel-kicks-off-fall-2010-lineup-starting-m?id=237.“Qubo to Launch on NBC, Telemundo and the I Network This September.” Animation World Network, www.awn.com/news/qubo-launch-nbc-telemundo-i-network-september. TVNewsCheck. “Qubo Launches as 24-hour Digital Channel on Ion Stations - TV News Check.” TV News Check, 8 Jan. 2007, tvnewscheck.com/uncategorized/article/qubo-launches-as-24-hour-digital-channel-on-ion-stations.

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3-2-1 Penguins!

Big Idea, the production company of VeggieTales, created 3-2-1 Penguins!, a show centered on 2 young kids, Jason and Michelle, and a penguin crew, Zidgel, Midgel, Kevin, and Fidgel and follows their space adventures

  • Notable Voice Actors: John Payne, Ron Smith, Melissa Peterson, Paul Dobson
  • Aired on Qubo from 2007-2014
  • Popular + dubbed in Colombia, Poland, Sweden, Hungary, South Korea, etc.

Famous 5: On The Case

The new generation of the Famous Five, the popular novels by Enid Blyton, are ready for a new adventure of mystery and thriller in England. Join Allie, Max, Jo, Dylan, and their dog, Timmy, on their journeys as they uncover secrets and follow in their parents' footsteps.

  • Notable Voice Actors: Alexandra Pic, Ciara Johnson, Justin Fletcher, Skandar Keynes
  • Aired on Qubo from 2014-2017
  • Originally made with the UK Disney Channel