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Transcript

B. Caetano, D. Veriato, T. Ramos 11º2

The Power of Advertisement

Short part where you ask us any questions you want about the world of advertisement

Free segment

04

Quick multiple choice questions about the world of advertisement and some of its implications

Bullet Questions

03

Advertisement related questions to give us some insights about its power.

Interview

02

General introduction to the topic, and basic terms.

Introduction

01

The 4 different segments of our podcast:

Interview

01

What is the fundamental purpose/role of advertising?

02

Where is advertisement more widespread, and why?

03

What are the techniques used by companies to persuade?

04

What were the most remarkable campaigns in advertising?

Bullet Questions

Light Green

Yellow

Red

Dd

Cc

Bb

Light Blue

Aa

Which color is associated to low calories/light products?

Increasingbrandawareness

Persuading the customer into buying

Enhancing employee satisfaction

Dd

Cc

Bb

Selling aproduct or service

Aa

Whichof these options is not a goal in an advertisement campaign?

1941

1958

1951

Dd

Cc

Bb

1889

Aa

In what year was the first TV advertisement shown?

Baldness pill

Salon Party

Cruise Trip

Dd

Cc

Bb

A luxury car

Aa

The first ever paid ad was in a french newspaper, in 1836. What did it promote?

Free Questions