LECTURE 1 - INTRO
steven.reynolds
Created on January 18, 2024
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Transcript
NEW VENTURE PLANNING
LECTURE 1
OBJECTIVE
To plan, prepare and pitch a new business start up
You can be as creative as you like. The idea does not need to be unique but should be scalable.
IDEA
THE BUSINESS CONCEPT
THE REQUIREMENTS
BUSINESS PLAN
PITCH DECK
PRESENTATION
MARKETING MATERIALS
WEBSITE
THE BUSINESS PLAN
INDEPTH DETAILED PLAN
60%
FULLY RESEARCHED
FINANCIAL FORECASTS
INVESTOR PROOF
PITCH DECK
INVESTOR PACK
15%
SUMMARISED KEY AREAS
ATTRACTIVE
3RD & 4TH PLACE 0%
PRESENTATION
COMPETITIVE PITCH
0-10%
1ST PLACE - 10%
2ND PLACE 5%
WEBSITE
10%
TO ACCOMPANY BUSINESS PLAN
OPTIONAL DETAIL
MARKETING MATERIALS
5%
ANY RELEVANT MATERIALS
SUITABLE FOR PROMOTION
GROUP ALLOCATION
TODAYS TASKS
1. IDEA EXPLORATION2. IDEA ANALYSIS3. IDEA SELECTION4. PROJECT TIMELINE / ROLE ALLOCATION
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Threats
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Opportunities
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Weaknesses
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Strengths
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SWOT Analysis
Company Name
Weaknesses
Contextualize your topic
- Plan the structure of your communication.
- Give it a hierarchy and give visual weight to the main point.
- Add secondary messages with interactivity.
- Establish a flow through the content.
- Measure results.
Strengths
Contextualize your topic
- Plan the structure of your communication.
- Give it a hierarchy and give visual weight to the main point.
- Add secondary messages with interactivity.
- Establish a flow through the content.
- Measure results.
Opportunities
Contextualize your topic
- Plan the structure of your communication.
- Give it a hierarchy and give visual weight to the main point.
- Add secondary messages with interactivity.
- Establish a flow through the content.
- Measure results.
Threats
Contextualize your topic
- Plan the structure of your communication.
- Give it a hierarchy and give visual weight to the main point.
- Add secondary messages with interactivity.
- Establish a flow through the content.
- Measure results.