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LECTURE 1 - INTRO

steven.reynolds

Created on January 18, 2024

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Transcript

NEW VENTURE PLANNING

LECTURE 1

OBJECTIVE

To plan, prepare and pitch a new business start up

THE BUSINESS CONCEPT

IDEA

You can be as creative as you like. The idea does not need to be unique but should be scalable.

THE REQUIREMENTS

MARKETING MATERIALS

PRESENTATION

BUSINESS PLAN

WEBSITE

PITCH DECK

THE BUSINESS PLAN

INDEPTH DETAILED PLAN

FULLY RESEARCHED

60%

FINANCIAL FORECASTS

INVESTOR PROOF

PITCH DECK

INVESTOR PACK

SUMMARISED KEY AREAS

15%

ATTRACTIVE

PRESENTATION

COMPETITIVE PITCH

1ST PLACE - 10%

0-10%

2ND PLACE 5%

3RD & 4TH PLACE 0%

WEBSITE

TO ACCOMPANY BUSINESS PLAN

10%

OPTIONAL DETAIL

MARKETING MATERIALS

ANY RELEVANT MATERIALS

5%

SUITABLE FOR PROMOTION

GROUP ALLOCATION

TODAYS TASKS

1. IDEA EXPLORATION 2. IDEA ANALYSIS 3. IDEA SELECTION 4. PROJECT TIMELINE / ROLE ALLOCATION

SWOT Analysis

Company Name

You can write a subtitle here

Weaknesses

Strengths

This is a paragraph of text waiting to be awesome content

This is a paragraph of text waiting to be awesome content

Threats

Opportunities

This is a paragraph of text waiting to be awesome content

This is a paragraph of text waiting to be awesome content

Weaknesses

Contextualize your topic
  • Plan the structure of your communication.
  • Give it a hierarchy and give visual weight to the main point.
  • Add secondary messages with interactivity.
  • Establish a flow through the content.
  • Measure results.

Strengths

Contextualize your topic
  • Plan the structure of your communication.
  • Give it a hierarchy and give visual weight to the main point.
  • Add secondary messages with interactivity.
  • Establish a flow through the content.
  • Measure results.

Opportunities

Contextualize your topic
  • Plan the structure of your communication.
  • Give it a hierarchy and give visual weight to the main point.
  • Add secondary messages with interactivity.
  • Establish a flow through the content.
  • Measure results.

Threats

Contextualize your topic
  • Plan the structure of your communication.
  • Give it a hierarchy and give visual weight to the main point.
  • Add secondary messages with interactivity.
  • Establish a flow through the content.
  • Measure results.