Motor Presentation
index
Chrysler 200 pub
The context
Why Bob Dylan ?
The message
bob dylan
and the chrysler 200
https://day.ly/x1azytg (link of the video)
Start
Motor Presentation
THE CONTEXT "detroit made cars, and cars made America"- bob dylan"d
- 2014 - during the superbowl - pub for Fiat Chrysler 200 - by Bob Dylan - video entitled "American Import"
Motor Presentation
stages of the video
- industrial and unfortunate pictures of detroit / images of the Sterling Heights Assembly Plant - video interspersed with bold American Footage that is well known to the country - an honest, pure and poetic critique of America's spirit of success / admiring and celebrating the role that the automobil and those who make it have played in its history
" WE... WILL BUILD YOUR CARS"-BOB DYLAN
Motor Presentation
the message
- Bob Dylan spoke about the importance of the American auto industry and its role in America's history. - new slogan "America's Import" - tribute to the American auto industry and its role in America's history - reference to creation, imports and exports
MOTOR PRESENTATION
Maëlle Machart--Rateau
Created on December 23, 2023
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Transcript
Motor Presentation
index
Chrysler 200 pub
The context
Why Bob Dylan ?
The message
bob dylan
and the chrysler 200
https://day.ly/x1azytg (link of the video)
Start
Motor Presentation
THE CONTEXT "detroit made cars, and cars made America"- bob dylan"d
- 2014 - during the superbowl - pub for Fiat Chrysler 200 - by Bob Dylan - video entitled "American Import"
Motor Presentation
stages of the video
- industrial and unfortunate pictures of detroit / images of the Sterling Heights Assembly Plant - video interspersed with bold American Footage that is well known to the country - an honest, pure and poetic critique of America's spirit of success / admiring and celebrating the role that the automobil and those who make it have played in its history
" WE... WILL BUILD YOUR CARS"-BOB DYLAN
Motor Presentation
the message
- Bob Dylan spoke about the importance of the American auto industry and its role in America's history. - new slogan "America's Import" - tribute to the American auto industry and its role in America's history - reference to creation, imports and exports