Microsoft Infographic

MICROSOFT CORPORATION'S CORPORATE SOCIAL RESPONSIBILITIES

The company intends to further boost its revenues in this segment, even though cloud revenue has been increasing for some time, by investing $10 billion in OpenAI, the company that created ChatGPT, and by securing an exclusive cloud provider deal between the AI non-profit that turned startup, thereby integrating OpenAI into many of Microsoft's products (Microsoft.com). Along with its search engine Bing, this is also the reason for rival Google issuing a Code Red alert, indicating a serious threat to its business model, and announcing a greater emphasis on AI solutions created by Google (Bittlingmayer & Hazlett, 2000).

People and organizations with a keen interest in Microsoft's operations and the effects of its computer products are considered stakeholders. Being a prominent player in the global market, the company needs to continue to evolve its approach to corporate responsibility in order to make sure that related initiatives meet the needs of stakeholders and improve its reputation.

WORLD'S RANK 3

RefinitIV.com or known as lseg.com states that Microsoft Corporation's corporate social responsibility (CSR) approach, which supports educational institutions' and nonprofit groups' initiatives, serves stakeholders' interests in the computer technology industry.

The company satisfies these interests by means of corporate citizenship programs that are appropriate and based on internal standards and guidelines.

COMMUNITIES

Corporate development support, for example, through livelihood initiatives and environmental conservation, is appealing to communities. Microsoft's corporate and brand image are impacted by these stakeholders, making them important. Customers, for instance, evaluate brands based on their impact on the community. Microsoft employs a variety of initiatives as part of its corporate social responsibility plan, such as grants and support via Microsoft Philanthropies, as well as special pricing for veterans, active duty members, and students (Epstein & Hanson, 2006). Veterans, active duty members, and students can now more easily access the company's products thanks to these reductions. Alternatively, Microsoft Philanthropies offers grants and contributions to worthy nonprofits that carry out community development initiatives including youth assistance and education.

CUSTOMERS TOP - PRIORITY STAKEHOLDERS

In Microsoft's corporate social responsibility approach, customers are the highest-priority stakeholder group, given the company's needs for business growth. The primary concerns of these stakeholders are cost-effective products and superior customer support. The company's client retention rate and corresponding sales revenues are greatly impacted by these interests. Microsoft's corporate responsibility strategy meets these goals by innovating to offer clients cutting-edge computer hardware and software. Furthermore, feedback systems 282828 allow the business to respond to grievances and problems clients have with the merchandise. Microsoft gives some customers discounts in an effort to further meet the needs of particular stakeholder group.

PROTECTING OUR PLANET

Hiring people from diverse backgrounds is one way they're attempting to improve the neighborhood. Finally, recruiting is a procedure that a business does to try to provide everyone the same opportunity. Additionally, it can be used to implement affirmative action, which gives disadvantaged classes better opportunity. Furthermore, they make an effort to offer a few developer toolkits. Start-ups may find these toolkits beneficial. Non-governmental organizations utilize them as well. Thirdly, Microsoft has planned instructional and skill-development programs. These classes are especially helpful, according to some students. To teach some 50,000 employees, Microsoft also partnered with the Markle Foundation.

Reference

G.Bittlingmayer & T.Hazlett (2000). DOS Kapital: Has antitrust action against Microsoft created value in the computer industry?. Journal of Financial Economics, 55(3), 329-359. https://doi.org/10.1016/S0304-405X(99)00053-7. Microsoft.com. Revenue chart. https://www.microsoft.com/ Microsoft World's Rank. https://www.lseg.com/en/data-analytics/search-results?q=world+rank+microsoftM. J. Epstein and K. O. Hanson (2006). Duane Windsor, “Corporate Social Responsibility: Cases For and Against,” in The Accountable Corporation: Corporate Social Responsibility, Westport. CT: Praeger Publishers (3), 41-43.