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Duolingo (English Business)
Montoya Jhon
Created on November 1, 2023
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Transcript
Today's presentation focuses on
By Jhon Alexander Montoya Valdes
Table of contents
01
Idea and history
The W's
Table of contents
01
02
The product itself Service, customers and positioning
Idea and history
Sections like this will help you get organized
The W's
Table of contents
02
The product itself Services, customers and positioning
Sections like this will help you get organized
03
Our strategy
ads ,Competitors and SWOT
01
Idea and history
The W's
What it is about ?
Learn new languages !
Test your skills !
Do it with fun !
Luis Von Ahn
- 19 August 1978, Guatemala
- 2000 : Bachelor of Science in Mathematics
- 2005 : PhD in Computer Science
Where ?
Head Quarters: 5900 Penn Ave, Pittsburgh, PA 15206
Financial Assistance
Duolingo's chronology
2014-today
2011-2013
2000-2006
October, 14, 2013
2009-2010
02
The product itself Features, customers, positioning
Additional features
4. Duolingo Podcats and music learn music and languages
3. Duolingo for maths for children and adults
2. Duolingo English test TOEIC equivalence
1. Super Duolingo $8/month
number of courses in the course of the years
source : company data
number of courses in the course of the years
number of users in the course of the years
source : company data
number of courses in the course of the years
number of users in the course of the years
Age groups (%)
source : company data
03
Our strategy
Ad, Competetiros and SWOT
1,51m subscribers
8,2m subscribers
1,3m subscribers
786K subscribers
1,51m subscribers
8,2m subscribers
1,3m subscribers
786K subscribers
1,51m subscribers
8,2m subscribers
1,3m subscribers
786K subscribers
"I wanted to give equal access to education."
Louis Von Ahn for ABC News
2011-2013
30/11/2011 : Private BETA19/06/2012 : public release (IOS) 29/05/2013 : public release (Android)
2014-today
Duo and its friends
October, 14, 2013
Partnership with BuzzFeed and CNN
2000-2006
Completely Automated Public Turing test to tell Computers and Humans Apart
2009-2010
Luis Von Ahn and the 2010's logo