Want to create interactive content? It’s easy in Genially!

Get started free

New Media (Group 5)

Gian Therese

Created on October 17, 2023

Start designing with a free template

Discover more than 1500 professional designs like these:

Visual Presentation

Terrazzo Presentation

Colorful Presentation

Modular Structure Presentation

Chromatic Presentation

City Presentation

News Presentation

Transcript

The New Media

By : Kyle Loise Ducay, Euwyn Anne Quiamco, Trisha Mae Placensia, and Gian Therese Villacampa

Energizer

Introduction to New Media

3Cs, Characteristics, Types, Advantages and Disadvantages

Start

Objectives:

At the end of the presentation you will be able to:

  • Understand the content that is presented "New Media."
  • Learn the 3Cs, characteristics, and types of New Media.
  • Learn the advantages and disadvantages of New Media; and
  • Differentiate Traditional from New media

Types

Characteristics

New Media

3Cs

Compared to Traditional Media

Advantages & Disadvantages

New Media

New media refers to digital technologies that have emerged since the latter part of the 20th century. These technologies have revolutionized the way we communicate, consume information, and interact with the world around us.

The 3Cs in New Media :

  • Connect
  • Collaborate
  • Create

Connect

New media connects people who would not normally have the chance to interact. This helps the profileration of idea sharing between individuals.

Collaborate

New media allows people to work together over great distances and make business transactions.

Create

New media is a tool for creating a great number of things, from photo editing to virtual lives.

Characteristics:

  • Digital
  • Interactive
  • Hypertextual
  • Globally networked
  • Virtual
  • Simulated

Digital

The growth of computerised technology in the 1990s led to what is known as digitalisation - the vast majority of information is now converted, stored and transmitted as binary code (a series of 1s and 0s).

Interactive

Old media' was usually a very much one-way affair, with professionally produced content being broadcasted to audiences who, for the most part, could do little else other than passively consume it.New media, however, is a much more interactive form of communication in comparison. People can engage and interact with the media as active audiences, customise it, and produce their own content .

Hypertextual

Hypertext, otherwise known as ‘links’, is a common feature of the internet that allows users more ease and freedom over how they browse different sources of information. This contrasts with old media, which is much more inflexible.

Globally Networked

New media has led to cultural globalisation – we can now interact with others globally and form connections virtually rather than locally. These wider networks enable ‘collective intelligence’ in that they allow people to share and combine resources, data, skills and information for any given purpose.

Virtual

New media presents a very different reality than our everyday, face-to-face reality - a virtual environment constructed with computer graphics and digital video. Users have control over their experience in this world but are also subject to many different types of information, opinions, interactions and products that they would not come across in real life.

Simulated

Simulations surpass the virtual nature of new media and create an immersive, artificial life. This is most obvious in computer games, which provide opportunities for users to experience a 'virtual life' that is simulated through digital technology.

Types:

  • Blog
  • Virtual Reality
  • Social Media
  • Online Newspaper
  • Mobile Games

Blog

Although blogs are an early form of new media, they are still relevant and share several characteristics of the most recent new media types. Information in blogs is easily accessed and searched for, and everything is typically organized naturally. For instance, blog posts are often nested under categories, and users can navigate posts by a specific category, tag or via search. And like other forms of new media where content is posted such as online newspapers and some social media platforms entries often contain mixed media such as photos and video to go along with text.

Virtual Reality

Virtual Reality technologies simulate an environment along with the user’s physical presence and sensory experience. Commonly, the user experiences virtual reality through a special headset or on a computer screen. All virtual reality delivers a highly interactive, immersive experience that places the user in a lifelike or fictional environment. Some say that virtual reality’s unrivaled level of immersion qualifies it as the ultimate medium in new media

Social Media

Social media centers on creating, sharing and exchanging information, ideas and content in online networks and communities. Highly interactive, social media is a form of new media that relies heavily on the participation of users to provide value. As opposed to forms of new media like virtual reality, social media is commonplace.

Online newspaper

Online newspapers are considered new media for many of the same reasons as blogs. Online newspapers blend multiple types of media and are easily accessed and searched. Users can also interact with some online newspapers via a comment feature. Online newspapers along with social media and other forms of new media are a major part of why traditional newspapers are shifting to digital form

Mobile Games

Digital games are a part of everyday media culture and a unique type of new media. Certain types of games demonstrate the possibilities of new media. Massively multiplayer online role-playing games immerse gamers in virtual worlds that are built upon social interaction and these artificial worlds have their own structure, culture, ethos, economy and politics.Another example is how live video game streaming services are rising in popularity. This trend has led to a legitimate new sport called e-sports, or video games as professional spectator sports, The Economist reports.

Advantages

Cost Effective

Interactive

Wide Reach

New media has a wider reach than traditional media. With the internet, people from all over the world can access information and content instantly, making it easier for businesses to reach a larger audience.

New media is interactive, allowing for two-way communication between businesses and their audiences. This can lead to higher engagement and better relationships with customers.

New media is often more cost effective than traditional media. Social media platforms, for example, offer low-cost or free advertising options for businesses, making it easier for small businesses to compete with larger ones.

Disadvantages

Addiction

Privacy Concerns

Information Overload

New media can compromise personal privacy and security, as users' personal information and data can be easily accessed and shared without their knowledge or consent.

New media provides an overwhelming amount of information, making it difficult for users to distinguish between credible and unreliable sources.

The constant availability of new media can lead to addiction, causing users to spend excessive amounts of time on their devices and neglect other important aspects of their lives.

Traditional Media vs. New Media

New media is a form of mass communication such as using the internet on the other hand traditional media includes newspaper, television, radio etc. The benefits of new media include the fact that it's a two way communication platform unlike traditional media. It allows its users to give their opinions instantly unlike with mediums such as newspapers where they have to wait for the editor to actually print their concerns and most often than not, they don't get printed. New media allows everyone to have an opinion which can be good if used positively to create a better influence on people.

Conclusion

New media has revolutionized the way we consume and interact with information. Its characteristics, such as interactivity, customization, and immediacy, have made it an increasingly popular choice for communication, entertainment, education, and politics.There are various types of new media, including social media, blogs, podcasts, and streaming services. Each type has its unique advantages, such as wider reach, cost-effectiveness, and targeted advertising. However, new media also has its disadvantages, such as the spread of misinformation, privacy concerns, and addiction. It is important to be aware of these issues and take necessary measures to mitigate them. When comparing traditional and new media, it is clear that new media has disrupted the advertising industry, providing more targeted and measurable options. News and entertainment have also been transformed, with the rise of citizen journalism and streaming services. Education and communication have become more accessible and interactive. However, traditional media still holds a significant role in politics and social impact. The future of new media looks promising, with advancements in technology and the increasing demand for personalized and interactive experiences. It is important for businesses and individuals to adapt to these changes and stay informed about the latest trends and developments. Overall, new media has transformed the way we consume and interact with information, providing new opportunities and challenges. It is important to embrace its advantages while being aware of its disadvantages and potential impact on society.

THANK YOU!