Want to create interactive content? It’s easy in Genially!

Get started free

data management and integration

Madison Walberry

Created on October 6, 2023

Start designing with a free template

Discover more than 1500 professional designs like these:

Microcourse: Artificial Intelligence in Education

Puzzle Game

Scratch and Win

Microlearning: How to Study Better

Branching Scenarios Challenge Mobile

Branching Scenario Mission: Innovating for the Future

Piñata Challenge

Explore all templates

Transcript

CHALLENGES & OPPORTUNITIES

Additionally, different systems may use different data formats, which can make it challenging to integrate the data from those systems.
One of the main struggles that marketers face when it comes to data management is that data is often fragmented and siloed in different systems.

Retailers today have a plethora of data at their fingertips.

However, one of the biggest challenges they face is managing and integrating that data across various systems.

More on data silos

Data Silos

In simple terms, data silos refer to situations in which data is stored in separate, isolated systems that can't communicate with each other.

For retail marketers, data silos can be especially problematic because they can prevent them from getting a complete picture of their customers and their behavior.

rg1 helps allieviate the headache retailers face with data silos by:

  • unifying your data
  • providing valuable insights
  • automating your marketing efforts.

This lack of visibility can make it difficult to develop effective marketing strategies that take into account all the relevant data, and it can also lead to wasted resources and missed opportunities.