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LAS SIETE CLAVES DEL ÉXITO

Hernández Yuritzi

Created on September 24, 2023

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Transcript

UNIVERSIDAD NACIONAL AUTÓNOMA DE MÉXICO

FACULTAD DE ESTUDIOS SUPERIORES CUAUTILÁN

MATERIA: EMPRENDEDORES

GRUPO. 17662 SEMESTRE: 2024-1

EXPOSICIÓN: "LAS 7 CLAVES DEL ÉXITO DE DISNEY"

EQUIPO: 6

INTEGRANTES: - CASTILLO DÁVILA MARÍA FERNANDA- CRUZ SANTANA GABRIELA- HERNÁNDEZ BRISEÑO YURITZI ALEJANDRA-REYES CERÓN LUIS ANTONIO

MTRO. JOSÉ R. HURTADO RAMÍREZ

25 DE SEPTIEMBRE DE 2023

LAS 7

CLAVES DEL ÉXITO de disney

INTRODUCCIÓN

¿Quién es DISNEY?

Fundada por Walt y Roy Disney en 1923 Una empresa que se ha caracterizada por su gran crecimiento empresarial

¿De qué trata el libro?

El Autor Tom Connellan nos cuenta sus 7 lecciones con una historia ficticia.

lecciones

La lealtad del cliente

01

Competencia y comparación

Cuando una empresa satisface las necesidades de los clientes mejor que uno, sin importar el tipo de negocio que se trate, sufre una comparación contra nosotros como empresa.

02

Sé detallista

Prestar una exagerada atención a los detalles

Si alguien supiera que el aumento en la atención a algún detealle mejoraría la atención de los clientes.... ¿CUÁNTA ATENCIÓN DESARÍAS PRESTARLE?

Predica con el ejemplo

03

Todos predican con el ejemplo

Predicar todo con el ejemplo influye en la experiencia con los clientes, pero de maneras en la que éste no siempre sea consiente.

Todas las cosas predican con el ejemplo

04

Todas las cosas son importantes

Las herramientas que se empleen deben de distinguir el nivel de profesionalismo que significa tu negocio, es ir desde detalles como; un área de trabajo limpia, así como gran organización y planificación dentro del emprendimiento y también personalmente.

Muchas orejas escuchan mejor a los clientes

05

Derriba muros

Buscar siempre el escuchar a los clientes, esto ayudará a crecer, a entender que es lo que se hace bien y en qué cosas se puede mejorar.

Recompensa, reconoce y celebra

06

Los empleados

Una retroalimentación será fundamental no solo para el negocio, sino también es primordial para el equipo de trabajo. Los colaboradores tratan a sus clientes del mismo modo en que son tratados. Cuidar, escuchar y reconocer sus logros. Todas las personas son importantes

07

Todos constituyen una diferencia

¡Diviértete!

Cada persona que labora en la empresa por mas diverso que parezca su labor respecto al de los demás, forma parte de el servicio o producto que ofrece, por lo que hay que darle el valor nesesario a cada integrante, pues, sin su trabajo, el de los demás no podrá concretarse y eso influye en los resultados y la manera en que nos percibe el cliente

CONCLUSIONES

Estas 7 Lecciones son como los lugares por los que tienes que pasar si fueras en un barco que es tu empresa y el tesoro es el ser Exitoso respecto al Objetivo Principal del negocio, representan un reto a superar, hay que saber cuales son nuestras debilidades y diseñar planes de acción para crear o cambiar los procesos que nos permitan alinearnos con estas 7 oportunidades de mejora. Se trata de dar vida, cuidar y desarrollar un sentimiento estrecho de pertenencia, pasión, colaboración y atención dentro de la Compañia, que a su vez, tendrá un impacto positivo en la experiencia que disfrutan nuestros clientes pues ademas de brindarles un servicio de calidad estaran inmersos en nuestra forma unica de satisfacer sus necesidades, lo que garantize su fidelidad con la marca.

REFERENCIAS

Connellan, T. (2020). Las 7 Claves del exito de Disney. Panorama Editorial.

Gracias por su atención

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  • Generate experiences with your content.
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  • Make sure your audience remembers the message.