consumer behaviour'S FRAMEWORKS: PrOCESSING
COGNITIVE
AFFECTIVE
CONATIVE
0''-8''
0''-8''
0''-8''
Play
Play
Play
Offers you attitude and reflection that lead you to action
Technical information on the product
Conveys the feeling of using the product
THINKING
FEELING
DOING
Date 21/09/23
Consumer Behaviour 23
Albasio Vittoria, Vaccaro Roberta, Zonaro Ginevra
Consumer Behaviour - processing
roberta.vaccaro.rv
Created on September 21, 2023
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Transcript
consumer behaviour'S FRAMEWORKS: PrOCESSING
COGNITIVE
AFFECTIVE
CONATIVE
0''-8''
0''-8''
0''-8''
Play
Play
Play
Offers you attitude and reflection that lead you to action
Technical information on the product
Conveys the feeling of using the product
THINKING
FEELING
DOING
Date 21/09/23
Consumer Behaviour 23
Albasio Vittoria, Vaccaro Roberta, Zonaro Ginevra