NIKE..
Just Do It..
Index
Business Model
History
01
05
Current Status
Misson Statement
02
06
Team
Product / Service
03
07
Financing
Market
08
04
01
History
01. History
History
NIKE , Originally known as Blue Ribbion Sports (BRS) , was founded Phil Knight and his coach , Bill BowerMan , on January 25 , 1964.
02
Mission Statement
02. Mission statement
Misson Statement
1988 - 1990
1966 - 1972
1979 - 1982
First "JUST DO IT " launches with ad featuring 80 - years old running icon Walter Stack running across The Golden Gate Bridge.
They opened their first retail outlet in 1966.and Launched the NIKE brand shoe in 1972.
NIKE completes IPO with price of 18 cents a share.
Slogan
"Just Do It" i is a slogan used by Nike in many of its campaigons. The company defines the meaning of "Just Do It" as begin both universal and intensely personal. The slogan was launched in 1988 and has been highly successful. The slogan was inspired by the final words of a notorious killer in 1970s Utha, Gary Gilmore , who said " Let's Do It " facing down a firing squad in his last moments.
03
Product / Service
03. Product / Service
Product / Service
Product Information
Nike’s range of products include shoes, jerseys, shorts, cleats, baselayers, etc. for sports activities such as association football, basketball, track and field, combat sports, tennis, American football, athletics, golf, ice hockey, and cross training for men, women, and children.
03. Product / Service
Value / Benefit
Here are some of the benefits that Nike offers:
1. Competitive Compensation and Benefits: Nike values its employees and believes in rewarding them for their hard work.. 2. Career Development and Learning Opportunities.. 3. Work-Life Balance... 4. Employee Discounts.. 5. Global Mobility and Travel Opportunities... 6. Community Engagement and Volunteering..
04
Market
04. Market
Target market and potential
TAM
SAM
SOM
Nike's current and average target prices are 118.04 and 131.88, respectively. The current price of Nike is the price at which Nike Inc is currently trading. On the other hand, Nike's target price is what analysts think the stock is worth or could sell for in the future.
We retain 42% more information when the content moves.
05
Business Model
05. Business Model
Monetization strategy
PERSONALITY
CULTURE
Importantly, Nike’s CEO explains how technology investments spur sales.
Digital transformation accomplishments often follow a common path—they first identify desired strategic outcomesand then reverse engineer to technology needs.
REFLECTION
RELATIONSHIP
05. Business Model
Revenue model
Enterprise
Teams
Premium
Revenues for the NIKE Brand were $44.4 billion.Up 5 percent on a reported basis and 6 percent on a currency-neutral basis, driven by double-digit growth in NIKE Direct. Partially offset by slight declines in wholesale revenues.
NIKE, Inc., American sportswear company headquartered in Beaverton, Oregon. It was founded in 1964 as Blue Ribbon Sports by Bill Bowerman, a track-and-field coach at the University of Oregon, and his former student Phil Knight.
NIKE is an American athletic footwear and apparel corporation headquartered near Beaverton, Oregon, United States.
05. Business Model
Distribution channels
Distribution Centers.
Manufactures.
Whole Salers.
Direct-to-consumer.
Retail Partnership.
Global Brands.
05. Business Model
Where we are
06
Current Status
06. Current Status
Traction
Quality and Ops
Growth
Finance
In 2023, Nike's global revenue amounted to about 51.22 billion U.S. dollars, which is an increase of approximately 4.5 billion compared to the previous financial year.
90%
Nike’s branding is its emphasis on emotional engagement visual identity.
80%
Nike has continued to sell sportswear, but moved into different product
3.80
Current Ratio
85%
2.85
NIKE
1.90
Design of Good and Services.
Under Armour
+INFO
+INFO
+INFO
07
Team
Nike Founder
PHILL KNIGHT
07. Team
Team
Mark Parker
Michael Jordan
John Donahoe
Bill Bowerman
CEO
Partner
President
Co - Founder
08
Financing
08. Financing
Financing
Asia and Latin America 13%
North America 44%
China 15%
The Fiscal Year 2023
Europe , Middle East and Africa 28%
08. Financing
Preview
NIKE'S Popularity
The Nike brand is exceedingly popular. Not only is it one of the most popular sportswear brand among teenagers, it is also one of America's favorite clothing and footwear brands. Moreover, Nike's popularity has expanded substantially beyond the United States in recent years, with non-U.S. markets now bringing in a 60 percent share of the company’s revenue.
adidas
Puma
Skechers
Asics
Converse
Nike
customers help and service
+000 800 919 0566.
https://www.nike.com/in/help/
Nike Purpose
"THE REAL PURPOSE OF RUNNING ISN'T TO WIN A RACE, IT'S TO WIN A RACE, IT'S TO TEST THE LIMITS OF THE HUMAN HEART."
THANK YOU
PRESENTED BY:
Priyanshi Khushali Dhrasti Sikha Saiyam
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Bring it to life with an interactive window
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- Generate experiences with your content.
- It’s got the Wow effect. Very Wow.
- Make sure your audience remembers the message.
- Activate and surprise your audience.
Got an idea?
Bring it to life with an interactive window
Create a new layer with all the Genially features.
- Generate experiences with your content.
- It’s got the Wow effect. Very Wow.
- Make sure your audience remembers the message.
- Activate and surprise your audience.
Got an idea?
Bring it to life with an interactive window
Create a new layer with all the Genially features.
- Generate experiences with your content.
- It’s got the Wow effect. Very Wow.
- Make sure your audience remembers the message.
- Activate and surprise your audience.
NIKE PRESENTATION
Priyanshi Patel
Created on September 12, 2023
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Transcript
NIKE..
Just Do It..
Index
Business Model
History
01
05
Current Status
Misson Statement
02
06
Team
Product / Service
03
07
Financing
Market
08
04
01
History
01. History
History
NIKE , Originally known as Blue Ribbion Sports (BRS) , was founded Phil Knight and his coach , Bill BowerMan , on January 25 , 1964.
02
Mission Statement
02. Mission statement
Misson Statement
1988 - 1990
1966 - 1972
1979 - 1982
First "JUST DO IT " launches with ad featuring 80 - years old running icon Walter Stack running across The Golden Gate Bridge.
They opened their first retail outlet in 1966.and Launched the NIKE brand shoe in 1972.
NIKE completes IPO with price of 18 cents a share.
Slogan
"Just Do It" i is a slogan used by Nike in many of its campaigons. The company defines the meaning of "Just Do It" as begin both universal and intensely personal. The slogan was launched in 1988 and has been highly successful. The slogan was inspired by the final words of a notorious killer in 1970s Utha, Gary Gilmore , who said " Let's Do It " facing down a firing squad in his last moments.
03
Product / Service
03. Product / Service
Product / Service
Product Information
Nike’s range of products include shoes, jerseys, shorts, cleats, baselayers, etc. for sports activities such as association football, basketball, track and field, combat sports, tennis, American football, athletics, golf, ice hockey, and cross training for men, women, and children.
03. Product / Service
Value / Benefit
Here are some of the benefits that Nike offers:
1. Competitive Compensation and Benefits: Nike values its employees and believes in rewarding them for their hard work.. 2. Career Development and Learning Opportunities.. 3. Work-Life Balance... 4. Employee Discounts.. 5. Global Mobility and Travel Opportunities... 6. Community Engagement and Volunteering..
04
Market
04. Market
Target market and potential
TAM
SAM
SOM
Nike's current and average target prices are 118.04 and 131.88, respectively. The current price of Nike is the price at which Nike Inc is currently trading. On the other hand, Nike's target price is what analysts think the stock is worth or could sell for in the future.
We retain 42% more information when the content moves.
05
Business Model
05. Business Model
Monetization strategy
PERSONALITY
CULTURE
Importantly, Nike’s CEO explains how technology investments spur sales.
Digital transformation accomplishments often follow a common path—they first identify desired strategic outcomesand then reverse engineer to technology needs.
REFLECTION
RELATIONSHIP
05. Business Model
Revenue model
Enterprise
Teams
Premium
Revenues for the NIKE Brand were $44.4 billion.Up 5 percent on a reported basis and 6 percent on a currency-neutral basis, driven by double-digit growth in NIKE Direct. Partially offset by slight declines in wholesale revenues.
NIKE, Inc., American sportswear company headquartered in Beaverton, Oregon. It was founded in 1964 as Blue Ribbon Sports by Bill Bowerman, a track-and-field coach at the University of Oregon, and his former student Phil Knight.
NIKE is an American athletic footwear and apparel corporation headquartered near Beaverton, Oregon, United States.
05. Business Model
Distribution channels
Distribution Centers.
Manufactures.
Whole Salers.
Direct-to-consumer.
Retail Partnership.
Global Brands.
05. Business Model
Where we are
06
Current Status
06. Current Status
Traction
Quality and Ops
Growth
Finance
In 2023, Nike's global revenue amounted to about 51.22 billion U.S. dollars, which is an increase of approximately 4.5 billion compared to the previous financial year.
90%
Nike’s branding is its emphasis on emotional engagement visual identity.
80%
Nike has continued to sell sportswear, but moved into different product
3.80
Current Ratio
85%
2.85
NIKE
1.90
Design of Good and Services.
Under Armour
+INFO
+INFO
+INFO
07
Team
Nike Founder
PHILL KNIGHT
07. Team
Team
Mark Parker
Michael Jordan
John Donahoe
Bill Bowerman
CEO
Partner
President
Co - Founder
08
Financing
08. Financing
Financing
Asia and Latin America 13%
North America 44%
China 15%
The Fiscal Year 2023
Europe , Middle East and Africa 28%
08. Financing
Preview
NIKE'S Popularity
The Nike brand is exceedingly popular. Not only is it one of the most popular sportswear brand among teenagers, it is also one of America's favorite clothing and footwear brands. Moreover, Nike's popularity has expanded substantially beyond the United States in recent years, with non-U.S. markets now bringing in a 60 percent share of the company’s revenue.
adidas
Puma
Skechers
Asics
Converse
Nike
customers help and service
+000 800 919 0566.
https://www.nike.com/in/help/
Nike Purpose
"THE REAL PURPOSE OF RUNNING ISN'T TO WIN A RACE, IT'S TO WIN A RACE, IT'S TO TEST THE LIMITS OF THE HUMAN HEART."
THANK YOU
PRESENTED BY:
Priyanshi Khushali Dhrasti Sikha Saiyam
Got an idea?
Bring it to life with an interactive window
Create a new layer with all the Genially features.
Got an idea?
Bring it to life with an interactive window
Create a new layer with all the Genially features.
Got an idea?
Bring it to life with an interactive window
Create a new layer with all the Genially features.