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STEP UP - Team 6 Presentation

Sara Sabra

Created on June 11, 2023

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Transcript

The Closing Window - Steppers to the Rescue!

TEAM 6 Yuxin Chen Xavia Christi Tife Williams Sara Sabra Aïssata Berthe

start

Business plan

7.

1.

Problem

Customer Base

8.

USP (Unique Selling Point)

2.

Solution

3.

9.

Product - Service

Strategy

4.

Paris Agreement

10.

Finances

5.

Sustainability

11.

Marketing

6.

Competition

12.

Team Experts

So, what is the problem?

Problem

01

Lack of a sustainable strategy for collecting end-of-life mosquito nets

02

Improper disposal methods include burning used mosquito nets and mass disposal into rivers and landfills

03

Fishing with used mosquito nets causes water pollution

65.7 %

Nets disposed through open burning

Solution

Repurposing used mosquito nets into polyester yarn

Focusses on collecting, recycling, and repurposing end-of-life mosquito nets

Product-Service

Re-purposing and collection

Usage/ Retail

PET yarn sold to clothes, textiles and farming net manufacturers.

Used nets are collected. Exchange old nets for new ones.

Usage and service

Manufacturing and processing of PET yarn

Used around beds, windows, doors. Prevents mosquito bites and kills mosquitoes.

Paris Agreement

How will our service help achieve the sustainability goals agreed in line with the Paris Agreement and beyond?

Sustainability

01

Repurposing old mosquito nets into polyester yarn minimizes landfill waste, prevents harmful disposal methods.

01. Waste reduction

02. Resource conservation

02

Recycling existing materials conserves energy, water, and raw materials needed for new polyester yarn production.

03

By reusing old nets, this lowers greenhouse gas emissions and reduces carbon footprint.

03. Carbon footprint reduction

04. Circular economy

04

Transform waste into valuable resources, extending the lifespan of mosquito nets and reducing reliance on new materials.

05

Proper disposal of old nets prevents environmental pollution and safeguards ecosystems and biodiversity.

05. Biodiversity protection

06

Create employment opportunities, contributing to local economic development and social well-being.

06. Social impact

Competition

To analyse our main 2 competitors a SWOT analysis has been used to identify the strengths, weaknesses of our competition. Many organizations have worked to repurpose used mosquito nets to offer sustainable and environmentally friendly options.

Trashy Bags

- Social enterprise based in Ghana - Collects and repurposes various types of plastic waste, including insecticide-treated mosquito nets. - Transform nets into reusable shopping bags, backpacks, and other products.

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Trashy Bags: Competitor Advantage

• Collaborations with organizations and government agencies involved in malaria prevention. • Our Marketing will increase our visibility and establish partnerships with international distributors or retailers. • We will balance sustainability and affordability.

Malaria No More

- Non-profit organization that focuses on ending malaria deaths. - Partnered with various brands and initiatives that work on sustainable repurposing of mosquito nets, such as providing materials for manufacturing clothing, footwear, and other products.

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Malaria No More: Competitor Advantage

• We will diversify our partnerships to ensure we have strong collaborations. • Focus on technological Innovations and advancements in our technology to provide innovation solutions.

Customer base

USP (Unique Selling Point)

What is special about us ?

Repurposing your old nets into new threads !

Strategy

Resources needed:

- Transformation machines- Mosquito nets - Human resources

Stakeholders:

- Local and international partners: Governments, Non-Profits, Corporations- Employees

Finances

Our expenses include:

02

03

06

01

Outreach and Partnerships

Transformation

Marketing

Material acquisition

(mosquito nets)

Aim: Have a social impact ↓ Organise events about sustainability and sell products during those

Profit made from selling the products will be reinvested in the business to transform more mosquito nets

Social enterprise↓ Financed mainly by donations and product sales

Marketing

Nigeria

rPET yarn

$2.5 per kg

Local recycling, production and sales

In the agricultural and clothing sector

$0.20 per kg recycling price

Place

Price

Product

· Agricultural and garment processing enterprises · Governmental or non-governmental organisations or individuals who purchase for donation

· Pro- tective clothing against insects · Crop protectant agricultural sheets which increases food security

· Total opex estimate as $60,000 · Considering the local consumption level

We promote our rPET products through various online and offline means. In addition to the demo Facebook page, accounts are also set up and operated on social media such as Tiktok and Youtube to establish an online presence.

promotion

Educational content:Draws attention to recycling nets by sharing knowledge content

Participation in various conferences demonstrates our commitment to making a positive impact in the field of recyclability

Packaging&Process

Yarn packaging that makes a good first impression

  1. Online platform ordering
  2. Multi-channel user support
  3. Sustainable and environmentally friendly packaging materials
  4. Reliable shipping
  5. Strict quality control measures
  6. Incentives to encourage repeat purchases

A preview of the yarn is also part of the product promotion

Team Experts

We have identified the strengths of our team and have allocated these roles accordingly:

Sara Sabra

Aïssata Berthe

Xavia Christi

Tife Williams

Yuxin Chen

Role: Strategy and Finances Expert Degree: Computer Science MEng

Role: USP Specialist Degree: Biomedical Science

Role: Researcher Degree: UX Design MSc

Role: Project Manager and Sustainability expert Degree: Chemical Engineering

Role: Marketing Expert Degree: Information Systems Msc

Thank you for listening!