Heidi Klum commercial

MC

Heidi Klum in the commercial of MC Donald´s

Ana Carolina, Leonardo, Gonçalo Patrício e Tatiana

Go!

We are going to talk about the mcdonald's ad in 2007, made by ...

Heidi Klum...

a German supermodel, television producer, fashion designer, television presenter and actress who was known in the fashion world for her resemblance to Catherine Deneuve.

with the german slogan

which in English means "I love it"

In the ad, the actress tried the new mc donalds gourmet chicken, which would have been given to her by a worker at the studio where she worked.

Target audience

With this ad, made by a model with a certain body shape and height, people who are careful with their diet only being able to eat healthy and non-greasy foods were also wanting to be invited to buy from the company, in other words, wanting to show that any person, healthy, with or without diet and dietary restrictions can eat mcdonalds because it is "healthy"

With this...

Mc donalds also had the purpose of showing that it is a credible company in the area of ​​food, being healthy and with good nutritional values ​​for human health

to finish:

We chose to talk about this ad because the company uses interesting marketing methods that are very common but with objectives that are not very noticed.

Conclusions

this photo is of a german mc donalds

END!