invade Nike headquarters ESCAPE GAME
start
Marketing Mix Case Study Practice
THE MISSION
You will enter the Nike headquarters to find the pieces of the marketing puzzle that created the massive success of the Nike Air Jordan's. You will determine what strategies they used in hopes to duplicate their success in the future with your own product.
THE base
Find the clue you need to keep moving forward
QUESTION 1/3
Promotion
Which of the following is one of the 4 P's of marketing used by Nike?
Prededent
QUESTION 2/3
The first 50 fans will receive a pair of Air Jordan's
Which is an example of Promotion?
The shoes are 30.99
QUESTION 1/3
True
Nike at the time was a much smaller brand, especially in the sports world. Nike chose to promote the product by creating a shoe that didn't meet the NBA uniform guidelines. They paid a fine for each time he wore the shoes. This made the shoes more desirable because they were different and not allowed.
False
THE base
Find the clue you need to keep moving forward
QUESTION 1/3
Product
Which of the following is one of the 4 P's of marketing used by Nike?
Pace
Partner
QUESTION 2/3
The amount of something that a customer will pay.
What is the definition of a product?
An item or service that fits customers needs and wants.
The giveaway of an item.
QUESTION 3/3
It was the first sports product created specifically advertising an athlete.
What made the Nike Air Jordan shoe product so unique?
Many great shoes were already being created for other athletes.
Nike was the main seller of basketball shoes in this time period.
the base
Find the clue you need to keep moving forward
QUESTION 1/3
Pace
Which of the following is one of the 4 P's of marketing used by Nike?
Price
Packaging
QUESTION 2/3
89.87
What was the original price of the Nike Air Jordan 1?
45.75
64.99
QUESTION 3/3
People don't typically spend a lot on shoes.
Why is pricing so important to the success of the product?
A higher price creates the potential for a higher marketing budget.
the base
Find the clue you need to keep moving forward
QUESTION 1/3
Photojournalism
Which of the following is one of the 4 P's of marketing used by Nike?
Professional
Place
QUESTION 2/3
Nike.com, Nike Storefront, Foot Locker, etc.
Online
What is a specific example of a place in marketing?
Shoe store
the base
Find the clue you need to keep moving forward
QUESTION 1/3
Price, Product, Place, and Promotion
Promotion, Pace, Placement, Product
What are the 4 P's of Marketing?
Prime, Place, Precious, Packers
Product, Price, Poignant, and Practical
QUESTION 2/3
It made more companies and players work together to create products that were unique to exceptional athletes.
How did this deal change the sports marketing industry?
It made marketing more important.
QUESTION 3/3
False
The deal Michael Jordan and Nike made was the first sports marketing deal that gave the athlete a portion of the profit per item sold. This in turn made the Nike Air Jordan the most purchased shoe of all time.
True
Mission Complete
You've located the 4 Marketing Strategies
START OVER?
Are you sure you want to go out?
You will lose progress
exit
back
MISSION FAILED
You've destroyed the facility......
try again
FACTORY ESCAPE GAME
Andrea Niblock
Created on June 1, 2023
Marketing Mix Nike
Start designing with a free template
Discover more than 1500 professional designs like these:
View
Adventure Breakout
View
Team Building Mission Escape Game
View
Onboarding Escape Game
View
Christmas Escape Room
View
Flags Challenge
View
Museum Escape Room
View
Education Escape Room
Explore all templates
Transcript
invade Nike headquarters ESCAPE GAME
start
Marketing Mix Case Study Practice
THE MISSION
You will enter the Nike headquarters to find the pieces of the marketing puzzle that created the massive success of the Nike Air Jordan's. You will determine what strategies they used in hopes to duplicate their success in the future with your own product.
THE base
Find the clue you need to keep moving forward
QUESTION 1/3
Promotion
Which of the following is one of the 4 P's of marketing used by Nike?
Prededent
QUESTION 2/3
The first 50 fans will receive a pair of Air Jordan's
Which is an example of Promotion?
The shoes are 30.99
QUESTION 1/3
True
Nike at the time was a much smaller brand, especially in the sports world. Nike chose to promote the product by creating a shoe that didn't meet the NBA uniform guidelines. They paid a fine for each time he wore the shoes. This made the shoes more desirable because they were different and not allowed.
False
THE base
Find the clue you need to keep moving forward
QUESTION 1/3
Product
Which of the following is one of the 4 P's of marketing used by Nike?
Pace
Partner
QUESTION 2/3
The amount of something that a customer will pay.
What is the definition of a product?
An item or service that fits customers needs and wants.
The giveaway of an item.
QUESTION 3/3
It was the first sports product created specifically advertising an athlete.
What made the Nike Air Jordan shoe product so unique?
Many great shoes were already being created for other athletes.
Nike was the main seller of basketball shoes in this time period.
the base
Find the clue you need to keep moving forward
QUESTION 1/3
Pace
Which of the following is one of the 4 P's of marketing used by Nike?
Price
Packaging
QUESTION 2/3
89.87
What was the original price of the Nike Air Jordan 1?
45.75
64.99
QUESTION 3/3
People don't typically spend a lot on shoes.
Why is pricing so important to the success of the product?
A higher price creates the potential for a higher marketing budget.
the base
Find the clue you need to keep moving forward
QUESTION 1/3
Photojournalism
Which of the following is one of the 4 P's of marketing used by Nike?
Professional
Place
QUESTION 2/3
Nike.com, Nike Storefront, Foot Locker, etc.
Online
What is a specific example of a place in marketing?
Shoe store
the base
Find the clue you need to keep moving forward
QUESTION 1/3
Price, Product, Place, and Promotion
Promotion, Pace, Placement, Product
What are the 4 P's of Marketing?
Prime, Place, Precious, Packers
Product, Price, Poignant, and Practical
QUESTION 2/3
It made more companies and players work together to create products that were unique to exceptional athletes.
How did this deal change the sports marketing industry?
It made marketing more important.
QUESTION 3/3
False
The deal Michael Jordan and Nike made was the first sports marketing deal that gave the athlete a portion of the profit per item sold. This in turn made the Nike Air Jordan the most purchased shoe of all time.
True
Mission Complete
You've located the 4 Marketing Strategies
START OVER?
Are you sure you want to go out?
You will lose progress
exit
back
MISSION FAILED
You've destroyed the facility......
try again