DIGITAL F. & R.

Digital Footprint &Digital Reputation

Rodeghero Mattia, Danese Mattia & Gaetano Matteo

DIGITAL FOOTPRINT

A digital footprint sometimes called a digital shadow or an electronic footprint refers to the set of data that you leave when you use Internet.

WHAT IS A DIGITAL FOOTPRINT?

Every time that you use Internet, you leave behind a trail of information known as your digital footprint and once you allow an organization can access to your information.

passive digital footprints

Active digital footprints

When are hiddenly collected information about the user without being aware of it and that is why it is called 'passive'.

When it is the user who decides what to do and how has to be his Digital Footprint.

Why are digital footprints important?

Starting from the fact that nowadays Internet has become a fundamental thing in the life of each of us, so the digital footprint has become very important... but why?

PERMANENCE

SPREAD EASILY

WRONG INTERPRETATION

FALSE IDENTITY

CAN AFFECT WORK

EXAMPLES of how you can create your own Digital footrpint

An internet user could have hundreds of items form part of their digital footprint. Some of the ways in which users add to their digital footprint include:

• Online shopping
• Online banking
• Social media
• Reading news
• Health and Fitness
• Watching video

how to protect your Digital footprint?

Employers, colleges, and others can control your online identity, so it’s a good idea to be careful of your digital footprint. Here are some examples for protecting your Digital footprint

• Limit the amount of data you share
• Delete old accounts
• Don’t log in with Facebook

DIGITAL REPUTATION

Digital reputation, or rather the image that reach of us builds on the net through the sharing of material. Is a territory where many venture without really realizing what wich they meet

HOW to IMPROVE your Digital REPUTATION?

The 5 things to do to improve your Digital Reputation:

• Check your activity on the web
• The profile photo
• Have updated profiles
• Separate social accounts
• Follow the profiles of companies of interest to us

How much does your reputation affect your working career?

When tou are looking for a job it is important not to understimate the image that emerges of you from the Social and Professional Networks and more generally from the web because every time you send a resume for an offer, it is very probable that the employer will check your online reputation and then take decisions.

SOME OF THE THINGS THAT YOU MUST NOT DO

The 5 things which you must not do with your social profiles:

• Neglect profiles on social networks
• Forgetting to filter content
• Neglect privacy settings
• Use foul language
• Use offensive language

Thank you!