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maybelline
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Created on March 16, 2023
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Transcript
maybelline
presentation
strengths
weaknesses
opportunities
threats
maybelline
swot analysis
start
presentation
maybelline
strengths
weaknesses
opportunities
threats
size of business
resources
business
Maybelline
presentation
strengths
weaknesses
opportunities
threats
size of business
with 499 enployees Maybelline is considered a large company
499 employees
medium
small
large
10 et 49 employees
50 at 249 employees
250+ employees
Maybelline
presentation
strengths
weaknesses
opportunities
threats
resouces
Maybelline belonging to l'Oréal does not have any resources strictly speaking except for the 499 employees, logo and office
$351,7 million in revenu in 2022
maybelline
presentation
strengths
weaknesses
opportunities
threats
business
Maybelline is a L'Oréal franchise. They are present in nearly 150 countries. Maybelline has decentralized its manufaring to sut ut up in France. It's merchandising business
maybelline
presentation
strengths
weaknesses
opportunities
threats
Well Known Target Audience
Research & Development
Affiliated with Loreal
Celebrity Endorsements
Social Media
Availability
Product category
Product Quality
Innovation in Product Display
maybelline
strengths
presentation
weaknesses
opportunities
threats
weaknesses
-Poor Website maintenance. -Chemical Presence. -Poor Product Differentiation. -Limited Product Category. -People who have sensitive skin can get allergic infections due to the use of cosmetic products.
maybelline
weaknesses
opportunities
presentation
strengths
threats
opportunities
The Gap in the Market change in buying Behavior
maybelline
presentation
strengths
weaknesses
opportunities
threats
Economic Crisis
Negative Publicity
Substitutes
legal factors