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PRESENTACIÓN GUCCI

Ines Rodriguez

Created on March 12, 2023

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Transcript

GUCCI

A PRESENTATION BY: INÉS RODRÍGUEZ 3ºA

Indice

5. Company Value

1. Founders

2. Year of foundation

6. Advertising

3. What does it sell?

7. Curiosities

4. Most popular product

8. Opinion

Founder

Guccio Gucci

Guccio Gucci was an italian businessman and fashion designer. He is known for being the founder of the fashion house Gucci. Gucci and his wife, Aida calvelli, married in 1901 and had six children, five sons and one daughter. Guccio Gucci was born in Florence, Tuscany on 26 March 1881 and died on 2 January 1953 in Milan

Year of foundation

In 1921, Guccio Gucci founded the House of Gucci in Florence as a small family-owned leather shop. He began selling saddles, leather bags and other accessories to horsemen in the 1920. In 1938, Gucci expanded his business to a second location in Rome at the insistence of his son Aldo. In 1951, Gucci opened their store in Milan. He wanted to keep the business small only in Italy but two weeks before Guccio Gucci's death, the New York Gucci boutique was opened by his sons Aldo, Rodolfo, and Vasco.

What does it sell?

Gucci is dedicated to the design and manufacture of fashion items such as clothing, shoes, jewelry, bags, watches and perfumes. Their leather goods stand out

2.390€
3.900€
15.000€

Most popular product

Small Dionysus GG shoulder bag € 2.500

GG Marmont leather belt with shiny buckle420 €

Gucci Bamboo 1947 medium top handle bag € 4.300

Company Value

Kantar Millward Brown has placed it as the third most valuable luxury brand in the world with a value of 22,442 million dollars, only behind Louis Vuitton and Hérmes.

Advertising

Curiosities

The model "Jackie" was originally called "Fifties Constance" was renamed in honor of Jacqueline Kennedy, First Lady of the United States

Patrizia Reggiani, Maurizio Gucci's ex-wife. In 1995 she orchestrated the cold-blooded murder of her husband.

It has its own museum in Italy

Opinion

In my opinion Gucci has some beautiful products, but in some cases they go over with the price

Gucci's most expensive product

The Gucci Stuart Hughes belt costs $250,000 and has hand-encrusted 30-carat diamonds on each buckle.

Thank you