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Created on March 8, 2023

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Transcript

all the bar used for its products, for the chocolate bars, the color green, to communicate that they are made with natural ingredients and are good for health.

01

MONOCHROMATIC COLOR

For its cans, Fanta has used two complementary colors such as orange and blue, to communicate a youthful message, and then to communicate that it sells orange soda.

02

COMPLEMENTARY COLOR

HOMEWORK

Dior used analogue colors for an advertising campaign, because they are engaging colors that manage to attract people's attention

03

ANALOQUECOLOR

coca cola has used warm colors for its cans, to communicate that coca cola brings people together, it is something that should be consumed with friends or family, the warm color conveys love and security.

04

WARMCOLOR

Starbucks uses to serve its drinks, containers made of cold colors, because cold colors convey calm and tranquility, and when you take coffee it must be a moment of relaxation

05

COLDCOLOR

DANIEL PLEBANI 4BGRAFICO