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Patagonia
marius132005
Created on March 6, 2023
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Transcript
Build to endure
since 1972
06/10/18
in a few words
01
Patagonia's origins
1957 : Patagonia founder Yves Chouinard starts creating climbing gear. 1965 : He partners with Tom Frost and opens his first store in California called Great Pacific Iron Works. 1972 : The store begins to develop outerwear.1973 : The brand officially takes the name Patagonia.
Our interest in
02
Quality and esthetic products
The clothes are made of recycled cotton and polyester. The brand favors natural and organic materials or second hand ones from old comforters and pillows. Patagonia clothes can last a whole lifetime. Their production is very diversified: caps, t-shirts, sweatshirts ...
Ethical
Patagonia offers impeccable working conditions to all its employees, allowing them to evolve within a sane and ethic production line. During Black Friday she unveiled an ad with the words "don't buy this jacket" in order to make people think of the hyper consumption.
Activism
Patagonia supports environmental projects
Patagonia Action Work
1% for the planet
Thank you!