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Marketing Function Quick Guide

Katherine McIntyre

Created on February 21, 2023

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Transcript

Marketing & Sales

Function Quick Guide

  • Business Development Consultant, Oracle
  • Coordinator, Events, United Talent Agency
  • Community Manager, Wasserman
  • Social Media Manager, Epic Games

Sample Jobs

Description

Career Pathways

What can I do?

What is Marketing?

Alumni Spotlight

Entry-Level Job Titles

Marketing and sales refer to the activities a company engages in to promote and sell products or services to consumers. These roles propel growth, as they are focused on understanding consumer/customer needs, identifying/developing products or services for those needs, and drawing the consumer/customer’s attention to those products/services.

Lexie Brown, MMS '14

3-4 Years of Experience

Brand Strategist

6-7 Years of Experience

Key Skills

Hear Lexie describe day-to-day work in a creative agency.

Learn how Alex became an Account Executive at Disney

Alex Randall, MMS '16
Soft Skills
Technical Skills

Explore pathways of other Fuqua alumni

Additional Resources