Katz Digital’s KIM drove significant reduction of costs for Financial Investment giant
Client Objective: This major financial investment company wanted to expand impressions against their target of potential investors. In the past they had used 3P targeting to drive an increase in app downloads by prime prospects.
Cost per acquisition down
33%!
How KIM from Katz Digital met that objective:
KIM created a proprietary First Party Finance audience to significantly increase campaign performance.
The Result: This campaign exceeded expectations! The cost per customer acquisition dropped by an
impressive 33%!
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38 KIM Financial Investment
Katz Media
Created on January 31, 2023
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Transcript
Katz Digital’s KIM drove significant reduction of costs for Financial Investment giant
Client Objective: This major financial investment company wanted to expand impressions against their target of potential investors. In the past they had used 3P targeting to drive an increase in app downloads by prime prospects.
Cost per acquisition down
33%!
How KIM from Katz Digital met that objective:
KIM created a proprietary First Party Finance audience to significantly increase campaign performance.
The Result: This campaign exceeded expectations! The cost per customer acquisition dropped by an
impressive 33%!
Follow us on LinkedIn