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NOTES DOSSIER

Cecile Xavier

Created on December 1, 2022

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Transcript

Presentation of a local business

start!

Plan:

01

Presentation masacarin

02

SWOT

01

Presentation

  • Name: Mascarin
  • Location: Le Port
  • Activity: cane syrup, sugar and chocolate
  • Numer of employees: 54 employees
  • CEO: Fréderic AUCHE
  • Revenue: 5 850 975 euros

+info

02

SWOT

- they are only in Réunion and not in other country - they are not the market leader - they do a bit pub

- Reas onable price - different chocolate - quality chocolate - local firms

Weakness

Strength

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- they have dynamic concurrences - satured market - market sensitive to the effects of fashion - hardening compliance rules

- variety product - great market distributions

Opportunities

Threats

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THANK YOU