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Client Growth Matrix

GEORGIOS NTERVAKOS

Created on November 17, 2022

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Transcript

"bEWARE OF COMPLACENCY”

Client Growth Matrix

"Be seen as part of your clients’ growth and profits, and they’ll never get enough of you. Get positioned as an expense and you’ll be easily cut"

“Great relationships are based on great conversations, not one person telling the other how much they know”

Trusted Partner

Vendor

Broad

FIRM RELATIONSHIP

“building great client relationships is like diet and exercise”

Trusted Advisor

Expert

“what are your most important relationships you should focus your attention?”

Narrow

“Become truly distinctive at something”

Expert for hire

Client Advisor

INDIVIDUAL ROLE