Want to create interactive content? It’s easy in Genially!
Media Convergence Mind Map
Meagan Strome
Created on October 28, 2022
Strome - ETEC 511
Start designing with a free template
Discover more than 1500 professional designs like these:
Transcript
GPSDigital Camera
Converge into
Participatory Culture - influence of culture coming from media consumers
ETEC 511
Smart PhoneE.g. I-phone
E.g. Paw Patrol show, toys, books, lego etc.
Converge into
Technological Convergence
Cultural Convergence
Wrist watch Telephone
Is the coming together of previously unrelated technologies, often on a single device
Fusion of content across media channels.
E.g. India’s Bollywood, which is influenced by Hollywood in the United States.
+info
Media Convergence Map
+info
Economic Convergence
E.g. Rupert Murdock's News Corporation
Global Convergence
Occurs when a single company owns many different products or services within the same industry
Media dispersion through international cultures influencing each other
Cultural Imperialism-one country dominates another’s media consumption and influences their values and ideologies.
Processes of Convergence
+info
+info
Film, TV, Books, Games, The Internet, Music, Etc.
+info
Social/Organic Convergence
Educational Implications
The natural outcome of multitasking using multiple media platforms
Education is greatly influenced by media
Media literacy - The ability to access, analyze, and create media content
E.g. Watching Tv, texting with friends, and writing a paper on a computer simultaneously
+info
+info
The Buggles - Video Killed The Radio Star
Today's student need to be skilled in multimedia
By Meagan Strome
References
University of Minnesota Libraries Publishing. (2010). Understanding media and culture: An introduction to mass communication. Jenkins, H. (2020, April 2). Convergence? I diverge. MIT Technology Review. Retrieved November 24, 2022, from https://www.technologyreview.com/2001/06/01/235791/convergence-i-diverge/