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EFFECTIVE COMMUNICATION PRESENTATION

Saudia Sukhu

Created on June 2, 2022

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Transcript

effective BusIness Communication

Presentation

By: Nazeela Sukhu

1- Ineffective use of social media

2- Lack of quality feedback

index

3- Lack of trust based on Intercultural Communications

Ineffective use of social media

What is social media?

Social media is a computer-based technology that allows the interchange of ideas, opinions and information through the construction of virtual networks and communities.

+ info

Strategies used to improve the use of social media

What is ur social media goal?

  • Engagement - likes, comments and mentions.
  • Reach - viewer impression and web traffic
  • Conversions - sales revenue, lead conversion, rate and non revenue conversions.
  • Customer loyalty -issues resolved

Solutions

Ways in which ineffective use of social media can be reduced may include:

  • Provision of training and assistance
  • Hiring trained people

Lack of quality feedback

from clients on ways to improve product quality and service delivery

Communication is a process of transmitting and receiving verbal and non-verbal messages.

- Murphy, Hildebrandt, Thomas.

What is Feedback?

Feedback is considered as the sole element responsible for inducing a two-way communication process with respect to a specific message (Rojas & Villamizar, 2017).

The Most-Used Customer Service Channels Worldwide

81% of customers worldwide think that companies should have better ways to collect information from customers.

Reasons why there may be a lack of customer feedback

  • Not enough time to allocate to establishing ways to gather information from customers.
  • Lack of training of employees to gather customer feedback.

Solutions

Ways to boost customer feedback in an organisation

  • Creating polls
  • Creating surveys
  • Reach out to customers
  • Keep your questions short and simple

03

Lack of trust based upon Intercultural communications

Intercultural communication is a symbolic, interpretive, transactional , in which people from different cultures create shared meanings.

- Lustig & Koester

Ways to Improve Intercultural Communication

  • Train Employees
  • Focus on localized communication

Thanks!