GRAPHIC DESIGN
GRAPHICDESIGN
TRENDS
You can't use up creativity. The more you use, the more you have.
- Maya Angelou
Inclusive Visuals
1.Inclusive Visuals
Business collaterals are including a more diverse range of people. The default for people icons and images are no longer white, male, and able-bodied. There is more representation from marginalized groups in marketing visuals.
Fun Data
Visualizations
Fun Data
Visualizations
Data visualizations have made it easier to share complex data with audiences. Now that consumers have become more comfortable with charts and graphs, brands are using data visualizations for fun topics to engage audiences.
Bold
Backgrounds
Bold
Backgrounds
Bold
Backgrounds
Bold and bright colors for backgrounds have come back in favor. These colors attract attention on busy feeds and make the data and information on a visual stand out.
Colorful Icons
and Illustrations
Colorful Icons
and Illustrations
Colorful icons and illustrations share marketing messages at a glance and catch the eye easily. While illustrations are open to interpretation, icons convey universal meanings, making them powerful visual communication tools
Serif Fonts
SERIF FONTS
Though a classical type of font, Serif fonts have been making a comeback over the last year and this trend will continue. Harking back to a safer, simpler time, Serif fonts lend an air of trust to marketing visuals and branding
BRANDED MEMES
BRANDED MEMES
Memes are universally acknowledged forms of visual communication. They share a message without context because they are already well-known. Brands are using them to add levity to their online presence and to communicate efficiently with customers.
Quotes
Quotes
Imagination is more important than knowledge
- Albert Einstein
The social media landscape was once awash with quotes. But we’re not talking about the inspirational quotes being shared by your relatives. Brands are using quotes from blogs, podcasts, videos, and webinars to give audiences a teaser of what to expect from a piece of content.
Social Screencaps
Social Screencaps
Cross-pollination between social media channels has gone to the next level. It isn’t just the same posts being shared across platforms, but screencaps of posts on one channel are being shared on others.
Visualization is a powerful way to turn data into actionable insights that can help improve the way people interact with businesses. Creating higher engagement across all channels.
THANKS!
8 Graphic Design Trends 2023
PC Social
Created on April 26, 2022
One of the most popular and sought-after skills among businesses is graphic design. The field is constantly evolving, and these are the 8 graphic design trends to keep in mind for 2022.
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Transcript
GRAPHIC DESIGN
GRAPHICDESIGN
TRENDS
You can't use up creativity. The more you use, the more you have.
- Maya Angelou
Inclusive Visuals
1.Inclusive Visuals
Business collaterals are including a more diverse range of people. The default for people icons and images are no longer white, male, and able-bodied. There is more representation from marginalized groups in marketing visuals.
Fun Data Visualizations
Fun Data Visualizations
Data visualizations have made it easier to share complex data with audiences. Now that consumers have become more comfortable with charts and graphs, brands are using data visualizations for fun topics to engage audiences.
Bold Backgrounds
Bold Backgrounds
Bold Backgrounds
Bold and bright colors for backgrounds have come back in favor. These colors attract attention on busy feeds and make the data and information on a visual stand out.
Colorful Icons and Illustrations
Colorful Icons and Illustrations
Colorful icons and illustrations share marketing messages at a glance and catch the eye easily. While illustrations are open to interpretation, icons convey universal meanings, making them powerful visual communication tools
Serif Fonts
SERIF FONTS
Though a classical type of font, Serif fonts have been making a comeback over the last year and this trend will continue. Harking back to a safer, simpler time, Serif fonts lend an air of trust to marketing visuals and branding
BRANDED MEMES
BRANDED MEMES
Memes are universally acknowledged forms of visual communication. They share a message without context because they are already well-known. Brands are using them to add levity to their online presence and to communicate efficiently with customers.
Quotes
Quotes
Imagination is more important than knowledge
- Albert Einstein
The social media landscape was once awash with quotes. But we’re not talking about the inspirational quotes being shared by your relatives. Brands are using quotes from blogs, podcasts, videos, and webinars to give audiences a teaser of what to expect from a piece of content.
Social Screencaps
Social Screencaps
Cross-pollination between social media channels has gone to the next level. It isn’t just the same posts being shared across platforms, but screencaps of posts on one channel are being shared on others.
Visualization is a powerful way to turn data into actionable insights that can help improve the way people interact with businesses. Creating higher engagement across all channels.
THANKS!