What do yousay and do
What do you see
What do you think and feel
What do you hear
Laura Martin, 34 years old
Marketing manager in a small business.
Efforts
Works on many projects at once and looks for visual tools to communicate better without always relying on design. She is a digital professional, resourceful, and results-oriented.
Results
see more
Overall Satisfaction
Results:
When you find the right tool, you communicate better, save time, and improve the perception of your work. You feel more confident, more creative, and have greater control over your projects.
What do yousay and do:
He usually says that “he doesn't have time to learn complicated tools”. He looks for practical, reusable, and quick solutions. In his daily work, he creates presentations, adapts content, and shares results with different teams, always prioritizing clarity and visual impact.
Laura is a professional with experience in digital marketing who manages multiple tasks daily. She values efficiency, autonomy, and visual solutions that allow her to communicate complex ideas clearly. She is not a designer, but has good visual judgment and needs tools that help her create attractive content without wasting time or quality.
What do you think and feel:
Wants to do her job well and feel confident with what she presents. Sometimes she gets frustrated when a good idea doesn't look as professional as she expected. She is motivated to find tools that give her confidence, agility, and a more polished image.
What do you see:
Laura sees a highly competitive professional environment, with brands that communicate better and better. She is constantly exposed to visual presentations, dashboards, reports, and interactive content. She perceives that standing out visually is no longer an extra, but a necessity to capture the attention of clients and internal teams.
What do you hear:
Listen to colleagues' recommendations, trends in digital marketing, and constant messages about innovation, creativity, and differentiation. Also hear that "everything appeals to the eyes" and that boring presentations no longer work.
Efforts:
Laura spends a lot of time adapting visual content and struggling with unintuitive tools. She finds it difficult to maintain visual consistency across materials and feels pressured to deliver quick and attractive results.
Customer profile
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Transcript
What do yousay and do
What do you see
What do you think and feel
What do you hear
Laura Martin, 34 years old
Marketing manager in a small business.
Efforts
Works on many projects at once and looks for visual tools to communicate better without always relying on design. She is a digital professional, resourceful, and results-oriented.
Results
see more
Overall Satisfaction
Results:
When you find the right tool, you communicate better, save time, and improve the perception of your work. You feel more confident, more creative, and have greater control over your projects.
What do yousay and do:
He usually says that “he doesn't have time to learn complicated tools”. He looks for practical, reusable, and quick solutions. In his daily work, he creates presentations, adapts content, and shares results with different teams, always prioritizing clarity and visual impact.
Laura is a professional with experience in digital marketing who manages multiple tasks daily. She values efficiency, autonomy, and visual solutions that allow her to communicate complex ideas clearly. She is not a designer, but has good visual judgment and needs tools that help her create attractive content without wasting time or quality.
What do you think and feel:
Wants to do her job well and feel confident with what she presents. Sometimes she gets frustrated when a good idea doesn't look as professional as she expected. She is motivated to find tools that give her confidence, agility, and a more polished image.
What do you see:
Laura sees a highly competitive professional environment, with brands that communicate better and better. She is constantly exposed to visual presentations, dashboards, reports, and interactive content. She perceives that standing out visually is no longer an extra, but a necessity to capture the attention of clients and internal teams.
What do you hear:
Listen to colleagues' recommendations, trends in digital marketing, and constant messages about innovation, creativity, and differentiation. Also hear that "everything appeals to the eyes" and that boring presentations no longer work.
Efforts:
Laura spends a lot of time adapting visual content and struggling with unintuitive tools. She finds it difficult to maintain visual consistency across materials and feels pressured to deliver quick and attractive results.