BUSINESS VISION PRESENTATION

Start Up ~ Green Maps

-> business presentation

April 2022

structure

introduction

ownership

development process

marketing concept

Start-Up

advertisement

unique selling point

product brief

production factors

thanks

concurrence

development process

1. sustainability 2. lack in my life 3. idea 4. specify idea 5. function, name and USP

The Start-Up

• Welcome! • owner: Mia • What is Green Maps? - app for mobile devices - purpose: sustainable, local and environmentally friendly shopping - "Green Maps - your local friend"

Unique Selling Point

easy to use

access to everyone

fits the spirit of time

further development of Google Maps -> Green Maps

cartographical search

digital -> environmental friendly

Competitors

production factors

profit

land and property

work

- no property necessary - job in service industry - if business grows -> rent an apartment (taxes, traffic, rent) - electricity for technical devices

- co workers / owners welcome -> business grows - business doesn't need many workers (IT, management, marketing) - skilled people with knowledge

- idea with big potential- investors etc desirable to push Start-Up - in future high profit to expect - many ways possible to start making profit (social media)

ownership

• Limited / Mini GmbH - one owner at the moment - small investment in the first place - after 4 years 25,000€ must be paid - advantage: limited liability, no private property included - personal profit depends on initial contribution

marketing concept

- short clip / movie - cutout animation - clear and simple design - clean background - szene of two persons - Person 1 has a problem -> Green Maps is solution by Person 2 => result: Person 1 tells friends, family etc. ~ publicity

advertising

- Green Maps is shopping guide - sustainably fills your basket - products are "scanned" towards environmental friendly aspects

product brief

THANKYOU!

greenmaps@gmail.com