To achieve this, it is essential to understand what makes each person tick.
Your self-image is what others see when they look at you.
Reflection
As a brand manager, it's easy to become overwhelmed
A brand's culture is made up of all the things that happen around it.
A strong personality is key to building a successful business.
Brands are constantly evolving....
INTERNALIZATION
EXTERNALIZATION
Self-image
Culture
Personality
Reflection
Relationship
Physique
PICTURE OF RECEIVER
PICTURE OF SENDER
BRAND IDENTITY PRISM